Immunization Branch
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Public Service Announcements (PSA):

• Immunization Logos
• 2007 Immunization campaign
• 2007 Pertussis campaign
• 2006 Immunization campaign - 2007 ADDY® Award Winner!
• 2005 Immunization campaign
• 2004 Immunization campaign

File viewing information for media campaign ads.
Note: Ad titles and scripts in red are not available at this time.

Immunization Logos:

Immunization Logos
	Logo	Las Marcas

2007 Immunization Campaign

New Campaign Offers 4th DTaP Education

The DSHS Immunization Branch launched the 2007 Immunization Campaign, which will air from October 29-December 14, 2007, targeting women 18-34 years of age with children younger than three years of age. The campaign is being held in Austin, Dallas/Ft. Worth, El Paso, Houston, and San Antonio. The key goals of the campaign are to (1) heighten awareness of the importance of immunizations to building a child’s overall health, with an emphasis on the 4th DTaP vaccine; and (2) remind parents about the recommended immunization schedule and inform them of why and when vaccines are due...read more (77 Kb)

2007 Immunization Campaign
	Television WMV video files (all files 2.3 Mb, 30 seconds)	La Televisión WMV video files (all files 2.3 Mb, 30 seconds)
	Building Immunity | script Recommended Immunization Schedule | script DTaP vaccine | script	Fortaleciendo la inmunidad | el guión Calendario de vacunación recomendado | el guión Vacuna DTaP | el guión
	Radio MP3 audio files (1.2 Mb, 30 seconds)	La Radio MP3 audio files (1.2 Mb, 30 seconds)
	Building Blocks | script	Building Blocks | el guión
	Other Media Materials Web Banner (jpg - 12 Kb)	Otros Materiales de los Medios Web Banner (jpg - 12 Kb)

2007 Pertussis Campaign

New Campaign Offers Pertussis Education

In conjunction with the National Immunization Awareness Month, the DSHS Immunization Branch is conducting a campaign from July 13 through Aug. 31 to raise public awareness of pertussis. The campaign will target mothers, ages 25-54, and medical staff who work in close proximity to infants. English- and Spanish-language TV and radio ads will air in Amarillo, Austin, Dallas/Ft. Worth, Houston, San Antonio, Tyler, and Waco, which all had high incidence rates of pertussis in 2006. The ads encourage mothers to vaccinate their families with the tetanus, diphtheria, and accelular pertussis vaccine, known as Tdap, to help prevent pertussis. English- and Spanish-language highway and neighborhood billboards will also be placed in low-immunization-level areas in Austin and Dallas/Ft. Worth. English-language billboards with a message encouraging medical staff to be vaccinated with Tdap will also be placed next to birthing centers and hospitals with the highest number of births. The same message will be placed in professional health-care magazines, including Texas Medicine, Texas Family Physician, and Texas Hospitals.

2007 Pertussis Campaign
	Television .wmv files	La televisión .wmv files
	Appearing Babies (1.5 Mb, 0:30) Pass It On (1.8 Mb, 0:30)	Bebés que aparecen (1.5 Mb, 0:30) Pásalo (1.8 Mb, 0:30)
	Radio	La radio
	Not Just Any Cough (.mp3, 1.36 Mb, 1:00) Kidcast (.mp3, 1.37 Mb, 1:00) Daniel | (.wma, 984 Kb, 1 minute) (script - Sherry M.)	Kidcast (.mp3, 1.37 Mb, 1:00) No es una tos cualquiera | (.wma, 955 Kb, 1 minuto) (el guión - Sherry M.)

2006 Immunization Campaign

2006 Immunization Campaign
	Television 2007 ADDY® Award Winners! WMV video files (all files 2.3 Mb, 30 seconds)	La Televisión 2007 ADDY® Award Winners! WMV video files (all files 2.3 Mb, 30 seconds)
	Building Immunity | script Recommended Immunization Schedule | script DTaP vaccine | script	Fortaleciendo la inmunidad | el guión Calendario de vacunación recomendado | el guión Vacuna DTaP | el guión
	Radio MP3 audio files (1.2 Mb, 30 seconds)	La Radio MP3 audio files (1.2 Mb, 30 seconds)
	Building Blocks | script	Building Blocks | el guión

2005 Immunization Campaign

2005 Immunization Campaign
	Television WMV video files	La Televisión WMV video files
	Before Vaccines (X Mb, 0:36) script (12 Kb ) Doctor (X Mb, 0:36) script (13 Kb )	Antes de las Vacunas (X Mb, 0:36) el guión (13 Kb ) Doctor (X Mb, 0:36) el guión (13 Kb )
	Radio WMA audio files	La Radio WMA audio files
	Before Vaccines | script (11 Kb) Doctor | script (12 Kb)	Antes de las Vacunas | el guión (11 Kb) Doctor | el guión (12 Kb)

2004 Immunizations Campaign

2004 Immunizations Campaign
	Television .wmv video files	La Televisión .wmv video files
	Before Vaccines (335 Kb, 1:35) | text version	Un Angel de la Guarda (339 Kb, 1:36) | el guión
	Radio .wma audio files	La Radio .wma audio files
	Before Vaccines .mp3 | text version	Un Angel de la Guarda .mp3 | el guión

Last Updated November 9, 2007