1997 Economic Census: Information

	1997 Economic Census: Information Wisconsin

See also 2002 Economic Census data.

Information by Subsector
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
51	Information	2,009	7,733,916	1,362,916	43,546
511	Publishing industries	615	2,602,173	458,227	16,920
512	Motion picture & sound recording industries	276	197,532	41,477	3,227
513	Broadcasting & telecommunications	901	4,192,269	642,986	17,343
514	Information services & data processing services	217	741,942	220,226	6,056

Information by Industry
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

NAICS
code Description Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

51 Information 2,009 7,733,916 1,362,916 43,546

NAICS
code Description Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

511 Publishing industries 615 2,602,173 458,227 16,920

5111 Newspaper, periodical, book, & database publishers 468 1,552,549 369,389 15,202

51111 Newspaper publishers 231 748,202 222,851 9,729

51112 Periodical publishers 111 398,582 69,556 2,258

51113 Book publishers 41 246,073 32,288 1,039

51114 Database & directory publishers 17 72,128 18,215 672

51119 Other publishers 68 87,564 26,479 1,504

511191 Greeting card publishers 1 D D (1-19)

511199 All other publishers 67 D D (1000-2499)

5112 Software publishers 147 1,049,624 88,838 1,718

NAICS
code Description Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

512 Motion picture & sound recording industries 276 197,532 41,477 3,227

5121 Motion picture & video industries 257 186,365 37,529 3,101

51211 Motion picture & video production 80 40,652 10,860 402

5121101 Motion picture production (except for television) 51 27,938 7,602 282

5121102 Motion picture & video production for television 29 12,714 3,258 120

51212 Motion picture & video distribution 2 D D (20-99)

5121201 Motion picture film exchanges 1 D D (20-99)

5121202 Film or tape distribution for television 1 D D (1-19)

51213 Motion picture & video exhibition 135 112,930 15,763 2,348

512131 Motion picture theaters (except drive-ins) 128 111,817 15,580 2,329

512132 Drive-in motion picture theaters 7 1,113 183 19

51219 Postproduction & other motion picture & video industries 40 D D (250-499)

512191 Teleproduction & other postproduction services 35 28,455 9,504 291

512199 Other motion picture & video industries 5 D D (1-19)

5122 Sound recording industries 19 11,167 3,948 126

51221 Record production 1 D D (20-99)

51223 Music publishers 2 D D (20-99)

51224 Sound recording studios 9 D D (20-99)

51229 Other sound recording industries 7 D D (20-99)

NAICS
code Description Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

513 Broadcasting & telecommunications 901 4,192,269 642,986 17,343

5131 Radio & television broadcasting 170 391,929 129,859 4,454

51311 Radio broadcasting 140 138,077 54,929 2,603

513111 Radio networks 4 5,700 1,287 78

513112 Radio stations 136 132,377 53,642 2,525

51312 Television broadcasting 30 253,852 74,930 1,851

5132 Cable networks & program distribution 87 348,930 43,947 1,585

51321 Cable networks 5 1,290 318 25

51322 Cable & other program distribution 82 347,640 43,629 1,560

5133 Telecommunications 644 3,451,410 469,180 11,304

51331 Wired telecommunications carriers 531 2,883,427 402,396 9,238

51332 Wireless telecommunications carriers (except satellite) 80 458,300 51,943 1,470

513321 Paging 41 253,755 28,066 759

513322 Cellular & other wireless telecommunications 39 204,545 23,877 711

51333 Telecommunications resellers 20 90,512 9,919 265

51334 Satellite telecommunications 7 D D (20-99)

51339 Other telecommunications 6 D D (100-249)

NAICS
code Description Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

514 Information services & data processing services 217 741,942 220,226 6,056

5141 Information services 84 49,474 13,751 526

51411 News syndicates 5 D D (20-99)

51412 Libraries & archives 12 D D (20-99)

51419 Other information services 67 D D (250-499)

514191 On-line information services 66 41,537 11,918 454

514199 All other information services 1 D D (1-19)

5142 Data processing services 133 692,468 206,475 5,530

D = Withheld to avoid disclosure; N = Not available

NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
51	Information	2,009	7,733,916	1,362,916	43,546
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
511	Publishing industries	615	2,602,173	458,227	16,920
5111	Newspaper, periodical, book, & database publishers	468	1,552,549	369,389	15,202
51111	Newspaper publishers	231	748,202	222,851	9,729
51112	Periodical publishers	111	398,582	69,556	2,258
51113	Book publishers	41	246,073	32,288	1,039
51114	Database & directory publishers	17	72,128	18,215	672
51119	Other publishers	68	87,564	26,479	1,504
511191	Greeting card publishers	1	D	D	(1-19)
511199	All other publishers	67	D	D	(1000-2499)
5112	Software publishers	147	1,049,624	88,838	1,718
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
512	Motion picture & sound recording industries	276	197,532	41,477	3,227
5121	Motion picture & video industries	257	186,365	37,529	3,101
51211	Motion picture & video production	80	40,652	10,860	402
5121101	Motion picture production (except for television)	51	27,938	7,602	282
5121102	Motion picture & video production for television	29	12,714	3,258	120
51212	Motion picture & video distribution	2	D	D	(20-99)
5121201	Motion picture film exchanges	1	D	D	(20-99)
5121202	Film or tape distribution for television	1	D	D	(1-19)
51213	Motion picture & video exhibition	135	112,930	15,763	2,348
512131	Motion picture theaters (except drive-ins)	128	111,817	15,580	2,329
512132	Drive-in motion picture theaters	7	1,113	183	19
51219	Postproduction & other motion picture & video industries	40	D	D	(250-499)
512191	Teleproduction & other postproduction services	35	28,455	9,504	291
512199	Other motion picture & video industries	5	D	D	(1-19)
5122	Sound recording industries	19	11,167	3,948	126
51221	Record production	1	D	D	(20-99)
51223	Music publishers	2	D	D	(20-99)
51224	Sound recording studios	9	D	D	(20-99)
51229	Other sound recording industries	7	D	D	(20-99)
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
513	Broadcasting & telecommunications	901	4,192,269	642,986	17,343
5131	Radio & television broadcasting	170	391,929	129,859	4,454
51311	Radio broadcasting	140	138,077	54,929	2,603
513111	Radio networks	4	5,700	1,287	78
513112	Radio stations	136	132,377	53,642	2,525
51312	Television broadcasting	30	253,852	74,930	1,851
5132	Cable networks & program distribution	87	348,930	43,947	1,585
51321	Cable networks	5	1,290	318	25
51322	Cable & other program distribution	82	347,640	43,629	1,560
5133	Telecommunications	644	3,451,410	469,180	11,304
51331	Wired telecommunications carriers	531	2,883,427	402,396	9,238
51332	Wireless telecommunications carriers (except satellite)	80	458,300	51,943	1,470
513321	Paging	41	253,755	28,066	759
513322	Cellular & other wireless telecommunications	39	204,545	23,877	711
51333	Telecommunications resellers	20	90,512	9,919	265
51334	Satellite telecommunications	7	D	D	(20-99)
51339	Other telecommunications	6	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
514	Information services & data processing services	217	741,942	220,226	6,056
5141	Information services	84	49,474	13,751	526
51411	News syndicates	5	D	D	(20-99)
51412	Libraries & archives	12	D	D	(20-99)
51419	Other information services	67	D	D	(250-499)
514191	On-line information services	66	41,537	11,918	454
514199	All other information services	1	D	D	(1-19)
5142	Data processing services	133	692,468	206,475	5,530

Top: subsector table All-sector table
Data in formats for downloading

Publications (page images) including city data

Source: 1997 Economic Census

Last modified: 2/ 6/01 Questions?

Skip this navigation

Census Bureau Links: Home · Search · Subjects A-Z · FAQs · Data Tools · Catalog · Census 2010 · Quality · Privacy Policy · Contact Us

Page Last Modified: February 06, 2001