Consumer Corner


Labeling

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Labeling

Labels—which must be pre-approved by TTB—are an important source of information for consumers.  This section provides resources intended to help take the mystery out of labeling regulations and procedures. For more specific commodity-related information, please visit the commodity tabs across the top of the TTB.gov homepage.

Labeling Information Resources

  • What You Should Know About LabelingThese TTB brochures provide explanations of the information that must be provided to the public on the following labels:
  • Laws and Regulations – TTB’s labeling laws and regulations.
  • Rulings – TTB’s labeling rulings.
  • Industry Circulars – Keep up-to-date with information concerning TTB-regulated industry.
  • Procedures – Formal instructions to the industry that supplement TTB labeling regulations.
  • TTB White Papers – White papers are positions/solutions published to generate discussion and obtain informal feedback from the industry.
  • U.S. Appellations of Origin – Learn all about appellations of origin—approved U.S. viticultural areas as identified in 27 CFR part 9—at TTB’s “U.S. Appellations of Origins” page.  Learn about foreign appellations of origin, as well.
  • Labels with Organic Claims – TTB provides you with the most up-to-date information for the production, handling, processing, labeling, and marketing of products labeled with organic claims.
  • Labeling Fact Review Methods – TTB periodically reviews labeling and advertising claims by taking samples of alcohol beverage products for validation purposes.  TTB’s “Alcohol Fact Labeling Methods” page provides details on this process.
  • Pre-COLA Evaluation – For many alcohol beverage products, TTB requires a product evaluation to determine whether a proposed label identifies the product in an adequate and non-misleading way.  Visit TTB’s “Formulation” pages to learn more.

Mandatory Labeling Requirements

COLAs Guidance

  • COLAs OnlineCOLAs Online is an Internet based system that allows registered industry members to complete the label certification and approval process online.
COLA Statistics
for the Week Ending
August 07, 2009
2009 COLA Applications Received Year-to-Date
80,247
Average Processing Time for COLAs Online Registrations
30 days

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