I think this is a very cool idea too!  Especially the idea to freeze the installments as a way to engage people.  The slow availability of the photonovel panels would also have readers remembering and discussing the content of the story.

Photonovels and media: 
Historically, photonovels were used as a means of political expression in Latin America and made readily accessible to the public by being sold in newstands. For those Latin Americans with low literacy skills, the captioned photographs, which represented the emotions and struggles of daily reality, were more true to life than the politically tainted information that was often found in newspapers.  

This information is found in 
Flora, C. (1980). Fotonovelas: Message creation and reception. Journal of Popular Culture, 14(3), 524-534

Laura 

--
Laura Nimmon 
Ph.D Student
Social Sciences & Humanities Research Council of Canada Doctoral Fellow
Michael Smith Foundation for Health Research Senior Graduate Trainee 
www.photonovel.ca

Language and Literacy Education
University of British Columbia
2125 Main Mall
Vancouver, BC
Canada V6T 1Z4



-----Original Message-----


> Date: Tue Nov 18 08:32:02 PST 2008

> From: "Julie McKinney" <julie_mcKinney at worlded.org>

> Subject: [HealthLiteracy 2468] Re: Photonovella experiences

> To: healthliteracy at nifl.gov

>

> This is very cool - I have never heard of using photonovellas in media!

> It suggests another aspect of the photonovella that has not been

> mentioned yet: the story. The "what's happening next?" aspect may indeed

> be as important an element as the visuals, the readability and the

> presense of characters that "look like"me".

> 

> Susan and John, What do you think of the relative importance of these

> different aspects of photonovellas? 

> 

> Has anyone else seen them used in media like they did in New York city?

> Does anyone from New York want to elaborate on the bus/subway campaign?

> 

> Thanks,

> Julie

> 

> Julie McKinney

> Health Literacy List Moderator

> World Education

> jmckinney at worlded.org

> >>> "Cheryl Pasternack" <Cheryl.Pasternack at nychhc.org> 11/18/08 11:17 AM

> >>>

> 

> Others from New York City may have mentioned that in the 80s and 90s the

> New York City Department of Health had a fotonovela bus and subway car

> card campaign about HIV/AIDS -- it was like a soap opera, with

> passengers eagerly waiting for the next installment.

> 

> 

> Cheryl Pasternack, CHES

> Director, Grants Management

> Lincoln Medical & Mental Health Center

> 234 E. 149th  Street, Room 4C-162

> Bronx, NY  10451

> Email:   Cheryl.Pasternack at nychhc.org 

> Phone: (718) 579-5697

> Fax:     (718) 579-4602

> 

> 

> 

> >>> "Julie McKinney" <julie_mcKinney at worlded.org> 11/17/2008 2:48 PM >>>

> Hi Everyone,

> 

> We will hear more from our guests soon about the theory behind

> photonovellas, the benefits, and also some practical information about

> how to go about the process of creating them. In the meantime, if anyone

> else has a comment about your expeirence using photonovellas in health

> care or adult literacy settings, please share some thoguhts with us.

> 

> For example: If you have used photonovellas with students or patients,

> how did they react to seeing the photonovella? How well did they

> understand the information? How did this compare with their reaction to

> other forms of educational materials?

> 

> Julie

> 

> Julie McKinney

> Health Literacy List Moderator

> World Education

> jmckinney at worlded.org 

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