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[HealthLiteracy 2279] New communication toolkit for explaining quality of care

Jeanne McGee

jmcgee at pacifier.com
Wed Sep 3 13:20:04 EDT 2008


Hello all,

I’m writing to let you about a new resource you can use to help create
consumer information materials on quality of care and evidence-based
medicine. This “Communication Toolkit: Using Information to Get High
Quality Care” was developed by the American Institutes for Research and
my company, McGee & Evers Consulting, Inc., with support from the
California Health Care Foundation. It was developed to help employers,
labor unions, and others frame and deliver messages to employees about
the meaning and importance of getting evidence-based health care. It is
hosted by the National Business Group on Health (NBGH) at its website:
http://www.businessgrouphealth.org/benefitstopics/et_communications.cfm

This new toolkit provides 14 Word documents you can download and adapt
in whatever way you wish, for any audience, free of charge. Topics
include using medical evidence to guide treatment choices, finding and
using information about quality of care, and taking an active part in
managing your own care. The documents were created using guidelines for
making written material clear and effective. They are action-oriented,
written to be suitable for people with a range of literacy skills, and
they have been thoroughly tested. To assess appeal and comprehension,
the project conducted a total of 57 two-hour individual interviews with
people in several cities. The toolkit project team used feedback from
interviewees to revise the documents and then tested them again.

I welcome your feedback on these materials. If you use them and are
willing to share your experiences, I’d love to hear from you.

Best wishes,

Jeanne McGee

McGee & Evers Consulting, Inc.

1924 NW 111^th Street

Vancouver WA 98685

360 574-4744

jmcgee at pacifier.com




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