Dear NIFL friends:

After taking a closer look at the standards in health literacy and  
throughout the health care community, we found very few standards at  
all and even less consistency within the health care industry --   
among health care systems, the government, public organizations, and  
the private sector, among others.

So we took on the effort to advocate and promote standards for health  
literacy.

In addition to developing our own base of research and presentation  
information (now available) about health literacy standards, we have  
been working with URAC, an independent nonprofit organization which  
promotes quality through accreditation and education programs, to  
promote health literacy as part of its Consumer Protection and  
Empowerment core standards.

The good news is that URAC is now considering this new standard and  
has made it part of its Core Standards, which are now open for public  
comment.

Enclosed is a press release which, announces Health Literacy  
Innovations support of URAC’s new health literacy standard.

If you would like to comment on this and/or support health literacy  
in URAC standards, please visit URAC.org and follow instructions for  
public comments.

The new health literacy standard  is under  “Core 21 – Marketing  
Communication Practices.” The deadline for public comments is April  
14th, 2008

Many thanks.

Aracely Rosales,
Chief Content Expert and Multilingual Director, Health Literacy  
Innovations
President, Plain Language and Culture, Inc.



   
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