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Every 9½ minutes someone in the US is infected with HIV. Act Against AIDS.

Health Promotion Campaigns

Health Promotion Campaigns
5 A Day
Aims to increase the fruit and vegetable consumption so that all Americans are consuming the amounts recommended in the Dietary Guidelines for Americans, 2005.

Choose Respect
A multimedia campaign to help adolescents form healthy relationships to prevent dating abuse before it starts. The campaign includes a national partnership with the Women's National Basketball Association (WNBA) Be Tour and extensive community partnerships across the country. "Respect. Give it. Get it."

Fight BAC!®
A consumer-friendly public education campaign to promote safe food handling; developed in conjunction with the President's National Food Safety Initiative.

Fire H.E.L.P.
A partnership with Meals on Wheels Association of America (MOWAA) and the International Association of Fire Chiefs (IAFC) to implement the Residential Fire Homebound Elderly Lifeline Project (Fire H.E.L.P.), which includes home screening for smoke alarms, education on fire risk factors and the importance of smoke alarms and escape planning, and installation of free smoke alarms with long-life lithium batteries.

Get Smart: Know When Antibiotics Work
A campaign to reduce antimicrobial resistance by promoting appropriate antibiotic use.

Heads Up: Concussion in Youth Sports
A national initiative to equip coaches, parents, and young athletes with information about concussions—a type of traumatic brain injury—to ensure the health and safety of young athletes. The "Heads Up: Concussion in Youth Sports" tool kit provides important information on preventing, recognizing, and responding to a concussion.

Healthy Schools, Healthy People—It’s a SNAP
A hands-on initiative for middle schools designed to improve overall health through promoting clean hands.

Inside Knowledge: Get the Facts About Gynecologic Cancer
Raises awareness of the five main types of gynecologic cancer: cervical, ovarian, uterine, vaginal, and vulvar.

Learn the Signs. Act Early.
A campaign that aims to educate parents about childhood development, including early warning signs of autism and other developmental disorders, and encourages developmental screening and intervention. The early identification of developmental concerns allows parents to seek intervention during the crucial period of early development.

National Diabetes Campaign
Partners work together to improve the treatment and outcomes of diabetes in persons, families, communities, and healthcare systems.

One Test, Two Lives Campaign
Preventing prenatal HIV transmission. Targeted to OB/GYNs and nurse midwives. Partners include the American College of Obstetricians and Gynecologists and the American College of Nurse-Midwives.

Prevention IS Care Campaign
Targeted to physicians who treat patients living with HIV. Partners include the Infectious Diseases Society of America, the HIV Medicine Association, NIH, and HRSA.

Powerful Bones. Powerful Girls
A campaign to promote optimal bone health among girls 9–12 years of age and reduce their risk of osteoporosis later in life.

Screen for Life: National Colorectal Cancer Action Campaign
CDC's multi-year Screen for Life: National Colorectal Cancer Action Campaign informs men and women aged 50 years and older about the importance of having regular colorectal cancer screening tests.

Smoking and Tobacco Campaigns and Events
Campaigns and events to prevent tobacco use among youth, promote smoking cessation, protect nonsmokers from environmental tobacco smoke, and eliminate tobacco-related health disparities.

VERB
A campaign that encourages young people ages 9–13 to be physically active every day.

Page last reviewed: July 17, 2009
Page last updated: July 17, 2009
Content source: Division of Partnerships and Strategic Alliances
Content owner: National Center for Health Marketing
Safer, Healthier People
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