2002 Radio PSAs
NOTE: SAMHSA is pronounced: "SAM-SUH." It
is the phonetic pronunciation of the acronym for the
Substance Abuse and Mental Health Services Administration.
Please read this as opposed to individual letters.
(:30)
If someone you know is struggling with a drug or alcohol
problem, join the "Voices of Recovery"families,
friends, treatment providers, and others in the community
who are helping people recover and making a difference.
For treatment information, call 1-800-662-H-E-L-P. That's
1-800-662-HELP. A public service of this station and
SAMHSA's Center for Substance Abuse Treatment.
(:15)
Know someone struggling with drugs or alcohol? Add
your voice to the voices of families, friends, and others
who make recovery happen. For treatment options, call
1-800-662-H-E-L-P. A public service of this station
and SAMHSA's Center for Substance Abuse Treatment.
(:30)
September is National Alcohol and Drug Addiction
Recovery Month. If someone you know is struggling
with an addiction, join the "Voices of Recovery"families,
friends, treatment providers, and others in the community
who are helping people recover and making a difference.
For treatment information, call 1-800-662-H-E-L-P. That's
1-800-662-HELP. A public service of this station and
SAMHSA's Center for Substance Abuse Treatment.
(:15)
September is National Alcohol and Drug Addiction
Recovery Montha time to add your voice
to those who make recovery happen. For treatment options,
call 1-800-662-H-E-L-P. A public service of this station
and SAMHSA's Center for Substance Abuse Treatment.
About These Announcements
Radio is a wonderful medium to promote the fact that
September is National Alcohol and Drug Addiction
Recovery Month (Recovery Month)
and to provide the public with a toll-free number that
can be used to find out more about treatment services.
Remember, a radio public service announcement (PSA)
qualifies for free air time only if it is used to promote
a nonprofit organization or public service. Stations
will often accept pre-written scripts from organizations
seeking to convey a public service message that benefits
members of the community. The station can read these
scripts over the air.
Two 30-second and two 15-second radio PSA scripts have
been provided for your use. The scripts give the HHS/SAMHSA
Center for Substance Abuse Treatment's toll-free national
Helpline, 1-800-662-HELP, as a resource. If your
state, county, or community has its own toll-free hotline
number, we encourage you to use it in place of the national
number. Please inform those operating the hotline
that you will be using their number in the scripts.
Call your local radio station to find out the name
and correct address of the public affairs director.
If there is no one at the station with that exact title,
ask for the name and title of the person in charge of
PSAs. Explain that you are working as part of the national
effort to promote Recovery Month and to
secure the support of radio stations in promoting treatment
and informing listeners in your area where they can
go for help.
Once you have spoken with your contact, you should
either fax or mail copies of the PSA scripts for consideration.
When you retype the scripts to send them out, do not
forget to list your contact name, organization, and
phone number. Make sure to include a cover letter summarizing
the main points you discussed, and state your appreciation
for the air time these important messages will receive.