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IA #89-12, 5/12/95, "DWPE OF HEARING AID DEVICES LABELED AS PERSONAL
LISTENING/AMPLIFICATION PRODUCTS", Attachment A - 7/8/96, Attachment B -
1/12/07

NOTE:     This revision is being issued to revise the alert into the current
format and terminology.  Changes are bracketed by asterisks (***).

TYPE OF
ALERT:    *** Detention Without Physical Examination (DWPE) ***

          NOTE:     This import alert represents the Agency's current guidance
          to FDA field personnel regarding the manufacturer(s) and/or
          products(s) at issue.  It does not create or confer any rights for
          or on any person, and does not operate to bind FDA or the public.

PRODUCT:  Hearing aid like devices

PRODUCT
CODE:          77E[][]SD - hearing aid, air conduction
          77E[][]PF - hearing aid, group & auditory trainer

PROBLEM:  CDRH has determined that the hearing aid like devices listed in
          the attachment are hearing aid devices as defined in 21 CFR
          874.3300(a) and/or group hearing aid devices as defined in 21 CFR
          874.3320(a).  These devices were offered for sale in interstate
          commerce for the first time after May 28, 1976, thereby making
          them Class III devices [Section 513(f)(1)].  These hearing aid
          like devices are being marketed without an approved 510(k) or PMA
          application.

PAF:      REG (Registration & Listing)

PAC:      82008

COUNTRY:  All countries (ZZ)

MANUFACTURER/
SHIPPER:  See Attachment B

IMPORTER
ID:       N/A

CHARGE:   "The article is subject to refusal of admission pursuant to
          section 801(a)(3) in that the device appears to be a Class III
          device and does not appear to have in effect an approved
          application for premarket approval pursuant to section 515 of the
          Act, or an exemption pursuant to section 520(g) [Adulteration,
          section 501(f)(1)(B)]."

                              AND

          "The device appears to be false or misleading in that the users
          are led to believe that the use of the article will enhance their
          ability to hear.  [Misbranded, section 502(a)]."

OASIS CHARGE
CODE:          No PMA
          FALSE

RECOMMENDING
OFFICE:   CDRH, OC , DOE II, (HFZ-331)

*** OASIS CHARGE
CODE:          No PMA
          False ***

REASON FOR
ALERT:    Hearing aid like devices (listening/amplification) are being
          advertised in such a way that CDRH has determined that they are
          devices as defined by section 201(h) of the Federal Food, Drug,
          and Cosmetic Act.  Hearing aid like devices are being commercially
          marketed without 510(k) clearance or an approved application for
          PMA.  The labeling for the product may be false or misleading in
          that the user is led to believe that the use of this product will
          enhance their ability to hear.  Also, these products may result in
          a delay by the user to seek traditional treatment for impaired
          hearing.
***
GUIDANCE: Districts may detain without physical examination the devices
          designated on Attachment A from the firms identified on Attachment
          B for this alert.

          For questions or issues concerning science, science policy, sample
          collection, analysis, preparation, or analytical methodology ,
          contact the Division of Field Science at (301) 827-7605. ***

PRIORITIZATION
GUIDANCE: N/A

FOI:      Purging is not necessary.

KEYWORDS: Hearing aids, amplification, listening, misbranded, PMA

PREPARED
BY:       Ted Poplawski DIOP,(301) 443-6553

DATE LOADED
INTO FIARS:

ATTACHMENT A - HEARING AID LIKE DEVICES (LISTENING/AMPLIFICATION)   7/8/96

Whisper XL
Super Ear
PowerHear mini-2000
Ampli-Fone
Whispersonic Super Ear
Audio Fone 6000
Power Hear
Whisper 2000
Listener 2000
Miracle Listening Amplifier
Wonder Ear
Super Sound 2000
Sonic 2000
MaxiSound Duo
ATTACHMENT B - KNOWN MANUFACTURERS OF HEARING AID LIKE DEVICES -
               LISTENING/AMPLIFICATION PRODUCTS   1/12/07

                          HONG KONG (HK)

FIRM NAME/ADDRESS:       PRODUCT/PRODUCT CODE:         DATE:

Azad International                                5/12/95
Kowloon, Hong Kong
MID# HKKOWINTKOW

Sugar Three Company      Hearing Aid, Sound EZ,        9/21/06
9 Kai Cheung Road             77N[][]IX
Kowloon Bay, Hong Kong
FEI# 3005529269

(Shipper)
Clearpoint International Hearing Aid, Sound EZ         1/12/07
Direct Marketing Inc.         77N[][]IX
7 Valois Bay Ave.
Pointe Claire, Canada
FEI# 3004899131