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Although diet and communication is a well-defined scientific area of research, few studies have examined how communications strategies influence dietary behaviors at multiple levels. The issue of health-related communication strategies and diet is an ongoing topic of discussion and debate across local, state, and federal government agencies, such as the United States Surgeon General’s Office, as well as across the Department of Health and Human Services and the Department of Agriculture. Efforts in this area are needed to overcome the aforementioned dietary misinformation and confusion of the American public. This misinformation and the resulting confusion may have a deleterious impact on the public’s dietary behavior, contributing to the increase in prevalence of obesity and many chronic diseases, including various forms of cancer and cardiovascular diseases. In efforts to promote healthy lifestyles, it is important to explore and optimize the methodologies related to dietary messages, and their content at multiple levels and their impact on the public’s dietary behaviors. Research in this area can potentially generate solutions to improve dietary behavior. In 2005, the National Cancer Institute sponsored and then put forward a special issue on the subject in 2007. In 2008, the NCI, along with eight other partnering federal organizations, institutes, and offices issued two Program Announcements to address this research area.
Contact:
Audie Atienza, PhD
atienzaa@mail.nih.gov
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Resources
Integrative Framework for Research in Diet and Communication
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