Reminder ads give the drug's name but not the drug's use. The assumption behind reminder ads is that the audience knows what the drug is for and does not need to be told. A reminder ad does not contain risk information about the drug because the ad does not discuss the condition treated or how well the drug works.
Reminder ads are not appropriate for drugs whose labeling has a "boxed warning" about certain very serious drug risks.
Choose a yellow number in the ad for detailed information.
View an Incorrect Reminder Ad |