Famagusta Launches Tourism Branding Competition
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| Rollout of public awareness campaign and branding competition. |
The Walled City of Famagusta is endowed with an unparalleled wealth of cultural heritage and beauty. Unlike in times past, however, its potential as a center for visitors and trade is currently unrecognized. To remedy this, and with USAID support, a group of local leaders, business people and residents are working together as the Famagusta Walled City Destination Development Project Steering Committee to increase appreciation of the City’s unique place in history and to inspire interest in improving conditions within the City for residents and visitors.
To kick off their initiative, the Committee has rolled out a public awareness campaign and branding competition. Entries for logo and slogan designs evaluated for creativity, marketability, and functionality were recently displayed at an April festival for public vote. The most popular designs can be viewed online at www.famagustawalledcity.org.
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