Broadcasting (except Internet): NAICS 515

About the Broadcasting (except Internet) subsector

The broadcasting (except internet) subsector is part of the information sector.

Industries in the Broadcasting (except Internet) subsector include establishments that create content or acquire the right to distribute content and subsequently broadcast the content. The industry groups (Radio and Television Broadcasting and Cable and Other Subscription Programming) are based on differences in the methods of communication and the nature of services provided. The Radio and Television Broadcasting industry group includes establishments that operate broadcasting studios and facilities for over the air or satellite delivery of radio and television programs of entertainment, news, talk, and the like. These establishments are often engaged in the production and purchase of programs and generating revenues from the sale of air time to advertisers and from donations, subsidies, and/or the sale of programs. The Cable and Other Subscription Programming industry group includes establishments operating studios and facilities for the broadcasting of programs that are typically narrowcast in nature (limited format, such as news, sports, education, and youth-oriented programming) on a subscription or fee basis.

North American Industry Classification System

The broadcasting (except internet) subsector consists of these industry groups:

  • Radio and Television Broadcasting: NAICS 5151
  • Cable and Other Subscription Programming: NAICS 5152

Workforce Statistics

This section provides information relating to employment and unemployment in broadcasting (except internet). While most data are obtained from employer or establishment surveys, information on industry unemployment comes from a national survey of households. The following tables present an overview of the industry including the number of jobs, the unemployment rate of those previously employed in the industry, union membership and representation, mass layoffs, data for occupations common to the industry, and projections of occupational employment change.

Employment, Unemployment, and Layoffs

Data series Back
data
Dec.
2008
Jan.
2009
Feb.
2009
Mar.
2009

Employment (in thousands)

 

Employment, all employees (seasonally adjusted)

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308.1 306.5 (P) 302.3 (P) 299.7

Employment, nonsupervisory workers

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248.7 244.1 (P) 240.0  

Unemployment

 

Unemployment rate

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6.8% 5.5% 7.0% 9.3%

Layoffs

 

Mass layoff events

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5 5 5 6

Initial claimants for unemployment benefits

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331 486 334 408

Footnotes
(P) Preliminary

(Source: Current Employment Statistics, Current Population Survey, Mass Layoff Statistics)

Union Membership and Representation

Data series Back
data
2005 2006 2007 2008

Union membership and representation

 

Members of unions (percent of wage and salary workers)

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8.6% 5.9% 8.7% 9.5%

Represented by unions (percent of wage and salary workers)

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9.0% 7.6% 10.6% 10.6%

(Source: Current Population Survey)

Extended Mass Layoffs

Data series Back
data
1st quarter
2008
2nd quarter
2008
3rd quarter
2008
4th quarter
2008

Extended mass layoff events

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5 4 (P) (1) - (P) 5

Separations

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526 614 (P) (1) - (P) 531

Initial claimants

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551 614 (P) (1) - (P) 371

Footnotes
(1) Data do not meet BLS or state agency disclosure standards.
(P) Preliminary

(Source: Mass Layoff Statistics)

Employment by Occupation

Data series Employment,
2008

Advertising sales agents

31,240

Broadcast technicians

25,680

Producers and directors

27,400

Radio and television announcers

35,070

Reporters and correspondents

9,990

(Source: Occupational Employment Statistics)

Projections

For projected (future) employment estimates, see the National Employment Matrix, which includes employment estimates by industry and occupation for broadcasting (except internet).

(Source: Office of Occupational Statistics and Employment Projections)

Earnings and Hours

This section presents data on employee earnings and weekly hours. The latest industry averages of hourly earnings and weekly hours for production or nonsupervisory employees, as well as weekly earnings by union membership status, are shown. In addition, recent hourly and annual earnings are shown for occupations commonly found in broadcasting (except internet).

Earnings and Hours of Production Workers

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data
Nov.
2008
Dec.
2008
Jan.
2009
Feb.
2009

Average hourly earnings

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$24.05 $23.95 $23.77 (P) $23.96

Average weekly hours

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36.3 36.1 35.6 (P) 35.9

Footnotes
(P) Preliminary

(Source: Current Employment Statistics)

Union Membership and Representation

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data
Median weekly earnings
2005 2006 2007 2008

Union membership and representation

 

Full-time workers

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$749 $737 $786 $806

Members of unions

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$940 $1,128 $1,072 $956

Represented by unions

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$824 $1,001 $1,010 $944

Nonunion

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$738 $722 $770 $794

(Source: Current Population Survey)

Earnings by Occupation

Data series Wages, 2008
Hourly Annual
Median Mean Median Mean

Advertising sales agents

$20.33 $26.19 $42,290 $54,480

Broadcast technicians

$14.49 $17.23 $30,150 $35,840

Producers and directors

$28.05 $35.88 $58,340 $74,640

Radio and television announcers

$12.76 $18.97 $26,540 $39,460

Reporters and correspondents

$18.18 $24.77 $37,810 $51,530

(Source: Occupational Employment Statistics)

Work-related Fatalities, Injuries, and Illnesses

This section presents data for the industry on the number of workplace fatalities and the rates of workplace injuries and illnesses per 100 full-time workers in broadcasting (except internet). An injury or illness is considered to be work-related if an event or exposure in the work environment either caused or contributed to the resulting condition or significantly aggravated a pre-existing condition.

Data series 2004 2005 2006 2007

Fatalities

 

Number of fatalities

3 3 7 12

Rate of injury and illness cases per 100 full-time workers

 

Total recordable cases

2.3 2.0 1.9 2.4

Cases involving days away from work, job restriction, or transfer

1.2 1.0 1.0 1.4

Cases involving days away from work

0.7 0.6 0.6 0.7

Cases involving days of job transfer or restriction

0.5 0.4 0.4 0.6

(Source: Injuries, Illnesses, and Fatalities)

Prices

This section provides industry-specific pricing information. The producer price index measures the percentage change in prices that domestic producers receive for goods and services. The prices included in the producer price index are from the first commercial transaction.

Data series Back
data
Dec.
2008
Jan.
2009
Feb.
2009
Mar.
2009

Producer price index

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(P) 109.1 (P) 107.0 (P) 108.6 (P) 109.3

Percent change from previous month

 

(P) -2.2% (P) -1.9% (P) 1.5% (P) 0.6%

Footnotes
(P) Preliminary

(Source: Producer Price Indexes)

Workplace Trends

This section presents data on the number of establishments in broadcasting (except internet). Also included in this section is information on productivity, presented as the rate of change in output per hour of workers in the industry.

Establishments

Data series Back
data
4th quarter
2007
1st quarter
2008
2nd quarter
2008
3rd quarter
2008

Number of establishments

 

Private industry

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9,976 (P) 9,945 (P) 9,997 (P) 10,034

Local government

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29 (P) 32 (P) 32 (P) 33

State government

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80 (P) 80 (P) 80 (P) 80

Federal government

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1 (P) 1    

Footnotes
(P) Preliminary

(Source: Quarterly Census of Employment and Wages)

Productivity

Data series Back
data
2003 2004 2005 2006

Labor productivity index, output per hour

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107.911 112.508 117.748 125.472

Percent change from previous year

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3.8 4.3 4.7 6.6

Labor index, total labor hours

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107.028 108.100 110.260 111.245

Percent change from previous year

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-2.9 1.0 2.0 0.9

Output index

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115.495 121.621 129.829 139.581

Percent change from previous year

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0.8 5.3 6.7 7.5

Unit labor costs index

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117.585 112.727 114.370 109.326

Percent change from previous year

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2.5 -4.1 1.5 -4.4

(Source: Productivity and Costs)

Other BLS Resources

Career Guide to Industries

See broadcasting in the Career Guide to Industries.

 

Data extracted on: May 01, 2009