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Visual Culture and Health Posters

Title:
In / Out
(normal size jpg)

(high resolution jpg) High resolution version (5,339,602 Bytes)

Description:
Appealing to contemporary trends and popular merchandise among a teenage audience, this 1994 poster features a teenage girl surrounded by cultural objects including pizza, sunglasses, video games, boxer shorts, bagels, flight jacket, and football. These things are simply proclaimed "in" style while the ashtray with cigarette butts and a burning cigarette are labeled "out" of fashion. While simplistic in layout and message, this poster only requires two words to convey its message of deglamorization. Collectively, the images generate positive associations with the nonsmoking girl that discourage the appeal of both cigarettes as a product and smoking as an activity.
Number of Image Pages:
1 (1,549,939 Bytes)
Date:
1994
Creator:
United States Department of Health and Human Services
Source:
Original Repository: The History of Medicine Division. Prints and Photographs Collection.
This image may also be accessed from the Images from the History of Medicine (IHM).
URL: http://wwwihm.nlm.nih.gov/
IHM Order Number: C00028
Publisher:
United States Department of Health and Human Services
Rights:
This item is in the public domain. It may be used without permission.
Subject:
Medical Subject Headings (MeSH):
Smoking
Public Health
Visual Culture and Public Health Keywords:
The Non-Smoker and Smoke-free Environments
Exhibit Category:
Anti-Smoking Campaigns
Unique Identifier:
VCBBFG
Document Type:
Posters
Slides (photographs)
Language:
English
Format:
image/jpeg
image/tif
Physical Condition:
Good
Metadata Last Modified Date:
2004-02-02

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