Corporate Partners
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8th Continent supported The Heart Truth by spreading the word about women and heart disease through its Web site and product packaging. 8th Continent was the first food company to add the Red Dress symbol to its packaging, increasing the visibility for this important red alert for heart health. In November 2005, 8th Continent launched its "Send the Dress for Heart Health" program that invited consumers to help raise money for WomenHeart. Today, through a dedicated Web page, 8th Continent continues to educate consumers about the importance of a heart healthy diet to lower their risk for heart disease. Visit www.8thcontinent.com for more information. |
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A & E Group, LLC designs and sells a variety of medical apparel and accessories, and is proud to extend its support of heart health through its partnership with The Heart Truth. This year the A & E Group launched a new line of Red Dress inspired items, including tees, sweatshirts, a mug, and a pedometer each featuring the Red Dress symbol to remind women to take action against their risk factors for heart disease. A portion of the proceeds from the sale of these items will be donated to heart health research and patient care. The materials will be available at select retail stores beginning in February 2009. For more information about the A & E Group, visit www.a-egroup.com. |
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Albertsons, one of the world's leading food and drug retailers, brought heart health information to women across the United States through an awareness program in its stores and as a national sponsor of The Heart Truth Road Show 2004. Albertsons' family of stores-Jewel-Osco, Albertsons, Sav-On, and Acme-supported this important issue by offering free heart health materials and information, including The Healthy Heart Handbook for Women and the Red Dress Pin, to women in stores nationwide. Visit www.albertsons.com for more information. |
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Alps2O, a natural mineral water from Switzerland, is proud to be a partner of The Heart Truth campaign. Through an on-pack bottle promotion beginning in June 2007 at Trader Joe's nationwide, Alps2O aimed to educate consumers on the importance of a heart healthy lifestyle by offering free copies of the National Heart, Lung, and Blood Institute's Keep the Beat cookbook. Alps2O also educates consumers through heart health tips found on its Web site. Visit www.Alps2O.com for more information. |
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California Pistachio Commission supported The Heart Truth campaign and its Red Dress project by providing consumers with facts about eating well to prevent heart disease and by promoting the Red Dress as the national symbol for women and heart disease awareness through several initiatives. In February 2007, the Commission and Association of Women's Heart Programs conducted a survey on Americans' awareness of heart disease as the leading cause of death among women. In addition, their awareness campaign, "Be Good to Your Heart," built on the FDA qualified health claim that links eating nuts with heart disease prevention and complements The Heart Truth campaign by helping Americans achieve a healthy diet and active lifestyle. |
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Campbell Soup Company is the world’s leading soup manufacturer, and partner of The Heart Truth. Dedicated to providing healthy food options and educating its consumers about a heart healthy lifestyle, Campbell Soup Company features The Heart Truth’s campaign logos and messages on select soup labels as part of its overall heart health initiative. As part of Campbell’s “AdDress Your Heart” campaign, visitors to the Campbell’s Web site can vote on their favorite Red Dress designed by Nicole Miller. The dress that receives the most votes will be modeled by actress Jane Krakowski to help educate consumers about the importance of protecting their heart health. Campbell Soup Company will also be hosting a series of employee events and taking the heart health message to consumers throughout 2009. For more information on Campbell's commitment to heart health, tips, recipes, and much more visit www.campbellsaddressyourheart.com. |
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CanolaInfo is an information resource for everyone interested in learning more about the health benefits of canola oil. To help reduce women's risk for heart disease, CanolaInfo has teamed up with NHLBI to promote healthy lifestyle elements-from the consumption of heart-smart foods to exercise. In support of the partnership and to encourage an active lifestyle, CanolaInfo created Heart Truth exercise bands with instruction sheets for distribution at health professional exhibits. Visitors to CanolaInfo's Web site can also download free Heart Truth materials and resources. The CanolaInfo team is supported by North America's canola growers, crop input suppliers, exporters, processors, food manufacturers, and governments. For more information, visit www.canolainfo.org. |
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Catalina, a bimonthly English-language, national lifestyle magazine targeting Latinas, is a proud partner of The Heart Truth. As the campaign's first Hispanic-interest partner, the magazine helped spread life-saving messages about heart health to its circulation of more than 510,000 readers nationwide through editorial coverage of the issue, as well as ongoing activities and events. It also leveraged the Red Dress as the national symbol for women and heart disease awareness to alert women about heart disease through a number of strategic marketing initiatives. Visit www.catalinamagazine.com for more information. |
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Celestial Seasonings®, North America's specialty tea leader, is proud to partner with The Heart Truth campaign to provide education and awareness about the issue of women and heart disease. Celestial Seasonings has supported the campaign as national sponsor of the Red Dress Collection 2005, 2006, and 2007 Fashion Shows, at Mercedes-Benz Fashion Week in New York. Through this and other initiatives, such as their Red Dress teas, Celestial Seasonings continues its commitment to helping the public understand the importance of heart health. Visit www.celestialseasonings.com for more information. |
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Cheerios®, is a leader in women’s heart health and is proud to partner with The Heart Truth, to raise awareness and provide education about the risk of heart disease in women. Cheerios has created unique programs to address heart health disease awareness and in January 2009, Cheerios unveiled new packaging that highlights the Red Dress symbol on three brands of Cheerios, including the original Yellow Box, Honey Nut, and Multi Grain. You can also enter Cheerios box codes online and for every code Cheerios will donate $1.00 benefiting WomenHeart to help raise funds for free cholesterol screenings for women in need (up to $200,000). Cheerios will also be co-sponsoring The Heart Truth Road Show in 2009, to help provide free heart health screenings to communities in six cities. Visit the new Cheerios.com Web site to find helpful tips and information about heart disease meet their inspiring Cheerios Champions—women who have survived heart disease and want to share their story. |
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Creative Nail Design is a global leader in professional hand and foot beauty and partner of The Heart Truth. As the nail stylists for models in The Heart Truth's Red Dress Collections 2005 through 2009, Creative Nail Design has developed a strong commitment to raising awareness about women's heart health. For more information, visit www.creativenaildesign.com. |
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CVS Caremark is the largest provider of prescriptions in the nation and a proud partner of The Heart Truth. In February CVS/pharmacy, the retail division of CVS Caremark, is presenting the Heart Beat Event to generate awareness on heart health and to provide solutions on how to live a heart-healthy lifestyle. As part of this 2009 campaign, CVS/pharmacy is distributing more than two million Heart Health Resource books to shoppers in more than 6,300 CVS stores. CVS/pharmacy will also offer information in circulars and advertisements, as well as on its Web site to help remind visitors that they can take action to prevent and control the risks of heart disease. For more information about this program, visit www.cvs.com. |