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"Our men and women in uniform are performing brilliantly and have sacrificed much in the global war against terrorism. They have earned the thanks of all Americans," said Secretary of Defense Donald Rumsfeld.

Operation Tribute to Freedom will be a sustained and widespread program of activities in appreciation for our men and women in uniform and the families that support them.

"In the coming days, weeks, and months, Americans across the country will have the opportunity to participate in nationwide and local efforts to thank returning servicemembers for defending freedom around the world," said Assistant Secretary of Defense for Public Affairs Victoria Clarke.

Source: DoD News Release: Operation Tribute to Freedom Launched


NFL Kickoff Event Honors Service Members
Sept. 5, 2003 — A little rain didn't deter thousands of military people and family members from staking out prime spots for the National Football League's kickoff concert on the National Mall Sept. 4.

The event, formally promoted as "NFL Kickoff Live 2003 From the National Mall Presented by Pepsi Vanilla," saluted America's service members and Department of Defense civilians. It was open to the public, but was designed to honor America's military forces, as part of Operation Tribute to Freedom, especially those who have participated in the global war on terrorism.

Army Reserve Staff Sgt. Philip Nelson, a respiratory specialist with the 865th Combat Support Hospital from Utica, N.Y., was one of the first to camp out next to the stage.

Read More Photo-Business Leaders Salute Troops, Defense Secretary


Free Access Available for NFL Pre-game Show to Honor Troops
Aug. 19, 2003 — Military men and women and their families will have front-row seats to a free concert to kick off the 2003 National Football League season here Sept. 4.

The event, formally promoted as "NFL Kickoff Live 2003 From the National Mall Presented by Pepsi Vanilla," will salute America's service members and Department of Defense civilians. It will begin 6 p.m. EDT Sept. 4 and feature musical performers Mary J. Blige, Britney Spears and Aerosmith. Aretha Franklin will conclude the concert with the national anthem. The location will be in roughly the same place as the annual Fourth of July concert near the U.S. Capitol.

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Last Updated September 8, 2003
Hometown Support for Operation Tribute to Freedom is "Extraordinary"
July 2, 2003 — More than 1,000 hometowns across the nation will join the Defense Department this Fourth of July in recognizing hometown heroes and honoring the men and women who have served in the war on terrorism.

The recognition is part of Operation Tribute to Freedom, and Army Maj. Gen. Anders B. Aadland, executive director for the campaign, says the
outpouring of support by the American public for the military has been "extraordinary."

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Army-Navy Teams Slug It Out at the White House
June 22, 2003 - Most teams have to win a world championship before visiting the White House to meet with the president. That was not the case today.

The Fort Belvoir Little League Braves and the Naval Base Little League Yankees were the invited guests of President and Mrs. Bush for the opening game of the 2003 White House Tee-Ball season. The Army team was visiting from the Virginia post located in metropolitan Washington. The Navy players traveled from the sprawling naval complex in Norfolk, Va., about three hours southeast of Washington.

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Photo-Army-Navy Teams Slug It Out at the White House

Business Leaders Salute Troops, Defense Secretary
June 20, 2003 – More than 750 of the nation's top business leaders turned out in black-tie June 19 to pay tribute to the nation's men and women in uniform and the man who leads them, Defense Secretary Donald H. Rumsfeld.

"There's a class of people who, when all else fails and the nation must resort to armed force, come forth to execute the nation's policies," retired Air Force Gen. Charles G. Boyd said at the Eisenhower Awards Dinner, sponsored by Business Executives for National Security.

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Photo-Business Leaders Salute Troops, Defense Secretary

Special Tribute Honors Unsung Women Heroes
June 18, 2003 – A tribute called "Women Are Heroes, Too" was recently held here at the Women's Memorial to highlight "the unsung heroes of rescue and recover efforts" who happen to be women, according to Susan Brewer.

Brewer, founder of America's Heroes of Freedom, pointed out that most first-response agencies are male-dominated. Still, she noted, women who serve in the military, law enforcement, fire and emergency medical services, and as volunteers with other front-line agencies are important contributors to rescue and recovery efforts after a public tragedy.

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Photo-Special Tribute Honors Unsung Women Heroes

Operation Tribute to Freedom


Britney Spears was one of the featured artists who performed before thousands of military personnel and family members at the NFL Kickoff 2003 concert on the National Mall Sept. 4. The event was free to the public. Photo by Sgt. 1st Class Doug Sample.

Fourth Events to Highlight Nation's Support for Troops
June 30, 2003 – More than 4,000 military troops and Defense Department civilians will take part in Independence Day events across the United States as part of Operation Tribute to Freedom, the DoD initiative encouraging Americans to thank and support U.S. troops.

These service members and civilians will be supporting more than 2,000 parades, military bands, color guards, speeches and military aircraft flyovers as the nation pauses to celebrate its independence and extend its thanks to troops serving worldwide in the war on terrorism.

"The events extend from July 1 through July 6," said Brent Krueger, director for community relations and public liaison for the assistant secretary of defense for public affairs.

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Related: Fourth of July Message from the Secretary of Defense

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