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Visual Culture and Health Posters

Title:
Smoke Free's the Go
(normal size jpg)

(high resolution jpg) High resolution version (7,629,223 Bytes)

Description:
This animated poster from the National Heart Foundation of Australia's "Be Smoke Free" campaign portrays a group of people engaged in an array of outdoor activities such as bike riding, skateboarding, surfing, and playing tennis. The message, that these are smoke-free activities, is made implicit by the headline announcing, "Smoke free's the go." The poster also effectively uses anti-smoking iconography--a circle with a cigarette inside and a line through it. Within the animated scene, some of the characters wear shirts with the no-smoking icon, while the same symbol is featured on a street sign and frames the border of the poster. The message at the bottom of the poster, "Get your heart into it," refers to the connection between cigarette smoking and heart disease.
Number of Image Pages:
1 (982,075 Bytes)
Date Supplied:
ca. 1990
Creator:
National Heart Foundation of Australia
Source:
Original Repository: The History of Medicine Division. Prints and Photographs Collection.
This image may also be accessed from the Images from the History of Medicine (IHM).
URL: http://wwwihm.nlm.nih.gov/
IHM Order Number: A031621
Publisher:
National Heart Foundation of Australia
Rights:
Reproduced with permission of the National Heart Foundation of Australia.
Subject:
Medical Subject Headings (MeSH):
Smoking
Smoking Cessation
Public Health
Visual Culture and Public Health Keywords:
The Non-Smoker and Smoke-free Environments
Exhibit Category:
Anti-Smoking Campaigns
Unique Identifier:
VCBBHY
Document Type:
Posters
Slides (photographs)
Language:
English
Format:
image/jpeg
image/tif
Physical Condition:
Good
Metadata Last Modified Date:
2004-08-13

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