Visual Culture and Health Posters

Title:: Reward--Recompense $1000

(high resolution jpg) High resolution version (7,074,895 Bytes)

Description:

The lessons of the failed malaria eradication campaign were key to the eventual success of the smallpox program. In addition to more cooperation with existing community health practitioners and more investment in research, surveillance for smallpox cases was a key strategy of the campaign. Surveillance proved to be the ultimate quality control measure, the guide to improved operations, and the yardstick of progress. One of the major reasons for the success of the smallpox program was the understanding that interdependence would be required if global results were to be achieved. These principles have subsequently been adopted in other recent eradication battles. This poster, designed by Rene Gauch, offers a reward of 1000 dollars to "the first person reporting an active smallpox case resulting from human to human transmission and confirmed by laboratory tests." The reward was valid until the global eradication of smallpox was certified in 1980. Featuring an abstraction of a human face in a pointillist style, the symbolism in the design exhibits a haunting quality appropriate to the subject. The points are presumably meant to represent smallpox lesions.

NOTE: Slide of original poster image is slightly blurry.

Number of Image Pages:

1 (851,692 Bytes)

Date Supplied:

ca. 1977

Creator:

Gauch, Rene

Source:

Original Repository: The History of Medicine Division. Prints and Photographs Collection.

This image may also be accessed from the Images from the History of Medicine (IHM).

URL: http://wwwihm.nlm.nih.gov/

IHM Order Number: A027796

Publisher:

World Health Organization

Rights:

Reproduced with permission of the World Health Organization.

Subject:

Medical Subject Headings (MeSH):: Smallpox; Public Health

Visual Culture and Public Health Keywords:: Eradication

Exhibit Category:

Infectious Disease

Unique Identifier:

VCBBCT

Document Type:

Posters

Slides (photographs)

Language:

English

French

Format:

image/jpeg

image/tif

Physical Condition:

Good

Metadata Last Modified Date:

2004-08-13

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