Participatory Medicine: How user-generated media are changing Americans’ attitudes and actions, both online and offline |
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| Launch in standalone player | |
| Air date: | Tuesday, June 10, 2008, 10:00:00 AM |
| Category: | Special |
| Description: | The “participatory Web,” also known as the realm of user-generated media and as Web 2.0, is changing the way people gather and share information online. The future of health communication and health care delivery may depend as much on these new technology developments as it does on traditional communication avenues and office visits. Today’s Internet users, especially those under age 35, turn to a diverse range of information sources online, many of which are created and maintained by their peers, not by credentialed experts.
Mary Madden and Susannah Fox, researchers at the Pew Internet Project, will discuss the rise of participatory medicine within the context of emerging online trends. They will review the Project’s methods, which rely primarily on national telephone surveys. They will then present an analysis of the many ways various demographic groups—such as offline seniors, omni-social teens, mobile-centric young men, and highly wired e-patients—use the Internet. Tracing the growth of blogs, social networking sites, wikis, and other online resources, they will then connect these findings to broader observations about privacy and health care. |
| Author: | Susannah Fox Associate Director, Pew Internet & American Life Project
Mary Madden, Pew Internet Project Senior Research Specialist, Pew Internet & American Life Project |
| Runtime: | 90 minutes |
| CIT File ID: | 14547 |
| CIT Live ID: | 6805 |
| Permanent link: | http://videocast.nih.gov/launch.asp?14547 |