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Evaluation
The REACH 2010 program evaluation is critical in determining the
program's effectiveness in reducing health disparities. CDC, with
input from grantees and partners, has developed an evaluation logic
model to guide the collection of national data. The model uses the
following five stages to guide the collection of qualitative and
quantitative data:
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Capacity Building—Community coalition actions to
reduce disparities.
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Targeted Actions—Intervention activities believed
to bring about a desired effect.
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Community/System Change—Changes to the community
environment and to the knowledge, attitudes, beliefs, and
behaviors of influential individuals or groups.
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Widespread Risk/Protective Behavior Change—Changes
in rates of risk-reduction behaviors among a significant
percentage of community members.
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Health Disparity Reduction—Narrowing gaps in
health status.
The REACH Information Network (REACH IN) is an Internet-based tool
customized for REACH 2010 grantees to enter, store, and retrieve
data for stages 1, 2, and 3 of the evaluation model and to generate
graphs and reports on local activities. REACH IN also allows
coalitions to share information.
Data from the REACH Risk Factor Survey provide important
information on the health status of residents in REACH
2010 communities that have programs focused on breast and cervical cancer
prevention, cardiovascular health, and diabetes. Communities will
use this information to evaluate widespread changes in
risk-reduction behaviors and reductions in health disparities among
their members.
Positive behavior changes that have reduced health risks in REACH
2010 communities to date include increases in the percentages of
community members receiving mammograms, Pap tests, and cholesterol
and glycosolated hemoglobin screenings. These changes have helped to
reduce disparities in cholesterol and diabetes screenings.
Page last reviewed: May 31, 2006
Page last modified: May 31, 2006
Content source: Division of Adult and Community Health,
National Center for Chronic Disease Prevention and
Health Promotion
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