[NIFL-FAMILY:712] Re:

From: Virginia Tardaewether (tarv@exchange.chemeketa.edu)
Date: Mon Feb 04 2002 - 18:09:42 EST


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Mary

I guess what I would add to what Meta said is that an evaluation process
can, and I think should, be about program improvement.  If all the staff and
all the students view evaluation as a tool for getting better at what they
(we) do, it makes the process useful and interesting.  Students get involved
as well as staff.
Va

Virginia Tardaewether 

Chemeketa {Place of Peace} 
Outreach Instructor 
Dallas, OR  97338 

tarv@chemeketa.edu
503-316-3242 



-----Original Message-----
From: MWPotts2001@aol.com [mailto:MWPotts2001@aol.com]
Sent: Monday, February 04, 2002 7:27 AM
To: Multiple recipients of list
Subject: [NIFL-FAMILY:709] Re:


Mary,
Choosing an evaluator is so very important. I hope this helps.  I believe 
that most of this came from RMC Research Corp in New Hampshire.

What are the Characteristics of an Effective Evaluator?

Even Start programs are diverse in design.  To evaluate unique programs, 
dedicated evaluators must have:
    *strong communication skills, 
    *knowledge and understanding of the evaluation process and analysis, 
    *experience with literacy programs
    *and a willingness to spend time at the site of evaluation.
Awareness of environmental culture of the constituency is also important.

Strong Communication Skills.  The ability to communicate with all 
stakeholders in the evaluation process heads the list of important strengths

for evaluators.  Evaluators meet with program staff and listen to what is 
happening in the program. They discuss what the staff would like the 
evaluation to show. The evaluator communicates the idea that evaluation can 
highlight the good things programs accomplish---things which might otherwise

be overlooked.  Grants without strong evaluation components do not receive 
funding.  To get accurate results evaluators must have test scores, surveys 
and additional information from the staff.  This helps the staff to see 
themselves as part of the evaluation team.

Another important communication skill of the evaluator is to focus program 
staff members on the different groups that will see and use the evaluation 
information.  To this end, an effective evaluator asks questions about how 
evaluation information may be used, both positively and negatively, and 
assists in examining the political climate.

Inexperienced program staff members often are surprised at how involved the 
evaluation process can be.  In addition to formulating a balanced approach, 
the evaluator may answer questions about the type of report, who will
deliver 
the report, time frames and report audiences.

Knowledge and Understanding of the Evaluation Process.  Does the evaluator 
have knowledge of both formative and summative approaches to evaluation?  
Ideally, the program staff members and the evaluator will be flexible in the

evaluation process, tailoring the evaluation to meet the program’s needs.  
Because program needs vary, it is wise to investigate the evaluator’s 
background knowledge and beliefs early on.

Experience Working with Family Literacy Programs.  A strong knowledge of 
family literacy is an ideal skill for evaluators, but in reality it may be 
difficult for programs to find evaluators with such a background.  Since
this 
situation is widespread, the program might consider including a person, or 
organization, who understands family literacy along with the evaluator in
the 
request for proposal (RFP) planning process.  Lacking experience in family 
literacy does not necessarily mean an evaluator will not be effective.  Some

have strong backgrounds in adult or early childhood education or reading.  
Combining evaluator strengths with the skills and expertise of the program 
director and staff, consulting with colleagues, and conducting research to 
broaden his/her understanding of family literacy will familiarize the 
evaluator with family literacy issues.

When interviewing a potential program evaluator, the evaluation team may
want 
to include these questions:

    What is your prior knowledge of family literacy?

    What is your interest in learning about literacy issues?

    What do you perceive as issues in evaluation?  For example,
    “How can we measure adult progress?”

Expertise in Analysis.  A number of the individuals surveyed stated that 
skill in analysis is  crucial.  Once the program administrator and staff 
determine evaluation needs, they will work with the evaluator to gather
data, 
analyze it, interpret the results and report them.  Administrators and staff

members may choose an evaluator who has particular strength and expertise 
lacking in the program, however, the ability to analyze and interpret data
is 
a must for every evaluator.

Willingness to Spend Time On Site.  Directors and their staff members want 
evaluators to establish a personal connection with the Even Start program.  
To establish this connection, the evaluator must spend time becoming
familiar 
with all facets of the program.

Other suggestions.  One evaluator suggested that programs take the
initiative 
in asking the evaluator for references.  Programs need to ask key questions:

“Where has the evaluator done similar work?  What were the outcomes and 
successes of evaluations?”  Program directors and staff that do not ask
these 
questions may go into the evaluation process with high expectations and 
emerge with the belief that they got poor service for their dollars.  When 
program staff members do not articulate their needs, they get evaluations 
which do not meet their expectations and all parties become losers.

Effective evaluators are aware of the cultures they serve.  Evaluation
should 
reflect clear understanding of teaching and learning in multicultural 
environments.  In many evaluations multicultural aspects are not really 
examined.

Meta Potts
Glendale, AZ



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