How
to Implement a Community-Based Designated Driver Program
Program Planning
Operations
Partnerships
Program Marketing
Evaluation
Tips
for Specific Groups
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Groups
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and Health Care Community
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and Promotion
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EDUCATORS/COLLEGE
GROUPS
Implementing a Designated Driver program for educators and drinking-age college
students can be done fairly easily by involving campus organizations and local
businesses. Here are some ideas:
EDUCATORS
Professors and other education professionals serve as role models to the young
adults whose lives they touch. Educators usually develop strong lines of communication
with students, which makes them good candidates to help promote existing programs,
or just to encourage college students to make smart decisions concerning drinking
and designating sober drivers. A few ideas educators can use are:
- Distribute literature
in classrooms and lecture halls.
- Give short presentations
promoting the use of Designated Drivers in dormitories, fraternity and
sorority houses and campus clubs.
- Place extra emphasis
on specific periods in the school year, such as homecoming, fraternity/sorority
rush periods, midterms, holiday breaks and graduation week.
- Educate students on the effects drugs and alcohol have on someone's ability to drive.
Campus organizations and student groups can develop their own programs by volunteering their services and using available resources to spread the word about Designated Drivers. To get involved:
- Use "grass-roots"
promotions (flyers, kiosks, and posters) to promote messages in highly
populated student areas as well as at local bars and restaurants.
- Student organizations
can volunteer drivers to help impaired individuals return home. (Volunteer
services such as this should be approved by university officials, as well
as local law enforcement to rule out any legal and/or liability concerns
that may arise.)
- Approach your student
government or college administration about using student fees to help fund
a Designated Driver program.
- Conduct fundraising activities to help fund a Designated Driver program.
