This poster/print advertisement depicts a festive Irish Leprechaun hat with the words “If I’m Buzzed, take my car keys” on the front, reinforcing the message that buzzed driving is drunk driving and urging revelers to designate a sober driver. Placement of this creative would be most appropriate in restaurants, bars, retail establishments that sell alcohol and publications targeting adults.

This poster/print advertisement depicts a typical glass of green beer that could be served in celebration of St. Patrick’s Day and the copy stresses that one more drink could be the difference in making drivers impaired. Placement of this creative would be most appropriate in restaurants, bars, retail establishments that sell alcohol and publications targeting adult males.

This poster/print advertisement shows the leprechaun’s pot of gold and tells readers that they will need it if they are caught driving while buzzed (fines, damage, etc.). Placement of this creative would be most appropriate in restaurants, bars, retail establishments that sell alcohol and publications targeting adults.

This poster/print advertisement shows a page in a limerick book. The tale reminds readers that just one additional drink could be the determining factor in impaired driving and being arrested. Placement of this creative would be most appropriate in restaurants, bars, retail establishments that sell alcohol and publications targeting adults.

This poster/print advertisement simply carries the words “I am so buzzed” elongating the word “so” for emphasis and inferring that there is a fine line between being buzzed and being drunk. It also states that, no matter buzzed or drunk, drinkers should designate a sober driver. Placement of this creative would be most appropriate in restaurants, bars, retail establishments that sell alcohol and publications targeting adults.

This T-shirt design depicts the lucky four leaf clover and carries the message “Kiss Me, I’m Sober” to glorify the designated driver on St. Patrick’s Day. Use this high-resolution design to make your own T-shirts!

These coasters have been designed to reinforce the message of sobriety for drivers this St. Patrick’s Day and also carry the “Buzzed Driving” message. Distribution of these items is best suited for restaurants and bars, but could also be giveaways at retail establishments selling alcohol for home-based St. Patrick’s Day festivities.