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The Return Policy: The Forgotten Fundamental of Online Sales
Spending a little time now developing a return policy may spare you a whole lot of headaches down the road.
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Mobile Shopping Is New Trend of the Season Mobile Tuesday expands successful holiday marketing programs to reach consumers on the go. (ARTICLE) Is Cyber Monday an Accurate Barometer of Holiday Retail Sales? Never heard of Cyber Monday? If you're an online retailer, you'd better know the term, because it's the ... (ARTICLE) Why E-mail Marketing? Five Great Reasons It has the inherent advantages of being faster, cheaper and easier to execute. (ARTICLE) How to Increase Positive Feedback When Selling on eBay If you want your eBay business to succeed and grow, take care of your customers and you'll see ... (ARTICLE) Baby Sherpa Case Study How to manage a small ed company from virtually anywhere in the world, maintain high levels of customer ... (ARTICLE) How the Credit Card Approval Cycle Works Credit card processing goes through these five steps. (ARTICLE) E-Commerce 101 for Manufacturers The universe of possible additional sales can seem painfully finite. But there is a way you can expand ... (ARTICLE) Search Engine Optimization: Google and Beyond Are you right to focus all your SEO efforts on Google? And, if not, what else should you ... (ARTICLE) Set Up Your E-Commerce Site to Sell Advanced features can bring in bucks by letting your customers shop online. (ARTICLE) Customer Service Strategies for Web-Based Businesses Streamline your online customer relations strategies to maintain relationships. (ARTICLE) Analysis Tools for E-Commerce Sites How do you know whether your site incites shoppers to buy more or turns them off? (ARTICLE) What Is Search Engine Marketing? Pros say it's the cheapest and most effective way to advertise your business. (ARTICLE) Online Research and Marketing Tips, techniques, and strategies for business owners and entrepreneurs to do smart online research and marketing. Learn how ... (BLOGS) Use Ads to Monetize Your Website Running advertisements on your site can boost your revenue but there’s a lot to learn before you start. (ARTICLE) Cyber Monday Gaining Traction as a Holiday Shopping Tradition The Monday after Thanksgiving is fast becoming the fourth official day of the Black Friday weekend shopping spree, ... (ARTICLE) Profit with Gift Cards and Gift Certificates Gift cards relieve consumers' frustration with gift buying. (ARTICLE) Seven Must-Have Tech Tools for Salespeople Learn about the top technology solutions that can help you become a more effecient and successful salesperson. (ARTICLE) Do Web Site Directories Boost Traffic? Submitting to free or paid directories takes time, so weigh your options carefully. (ARTICLE) The Importance of a Good Return Policy Provide your retail customers with a feeling of security and confidence by providing a clear and fair returns ... (ARTICLE) When Is the Right Time to Open a Second Store? Sometimes two is better than one -- but that's not always true when it comes to opening a ... (ARTICLE)
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