Sports Market Research, Sports Teams, Stadiums, Sports and Recreational Equipment, Athletic Apparel & Shoes, Player Endorsements, Sports Merchandising, Sporting Goods, Sports Industry Marketing, Agents, Leagues, Broadcasting, Market Research, Business Trends, Analysis & Statistics

Industry Statistics, Trends and In-depth Analysis of Top Companies

 
     

Plunkett's Sports Industry
Market research, business trends & statistics analysis, & business development support

Get market research, industry analysis, corporate profiles, and decision makers in one resource! With Plunkett's Sports and Recreation Industry data you get the competitive intelligence you need to fully understand business trends, technologies, markets, finances and the leading companies. And, you can export mailing lists of companies and executives.

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Industry Research
Trends,Technologies,
Market Data, Statistics
>Trends Analyzed
>Statistical Tables
>Glossary Database
>Table of Contents
Leading Companies,
How to Export Custom Lists
>Leading Companies List
>Sample: Company Profile
>How to Create Mailing Lists
>Industry Associations
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Plunkett's Sports Industry Almanac
2009 Edition, 489 Pages
ISBN: 1-59392-140-3
Price: $299.99
Published Date: June 2008
(Next Edition: June 2009
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Sports business trends analyzed

The following trends are provided in our research products:
  1. Introduction to the Sports Industry > (View Sample Data)
  2. NFL: The Biggest Money in U.S. Sports
  3. Revenue Sharing Boosts Major League Baseball
  4. NBA Lacks Revenue Sharing/Announces NBA China
  5. Canadian Hockey Teams Soar Thanks to the Weak U.S. Dollar
  6. NASCAR Weathers Rising Costs
  7. Lucrative Television Rights Bring in Big Bucks
  8. World Soccer Faces Trouble Due to Lack of Parity/MLS Sees Modest Growth
  9. NCAA Sports Are Big Business
  10. Golf Tournament Sponsorships Go for Big Bucks
  11. Fantasy Sports Take Off, Creating $500 Million in Revenues Online
  12. Equipment Manufacturers Scramble to Offer the Latest High-Tech Advantages
  13. Lacrosse May Be the Fastest-Growing Team Sport in America
  14. Sports Agents Become Indispensable
  15. New Platforms Revolutionize Electronic Games
  16. "Cell" Chip Technology Sizzles in PS3
  17. Bowling Looms Large/The Least Expensive Sports and Recreation Activities Draw the Most Participants
  18. Aging Baby Boomers Will Cause Significant Changes in the Leisure Sector, Including Sports and Activity-Based Travel
  19. Athletic Footwear Draws Big Names from Athletes to Designers
  20. The Vast Majority of Shoes Sold in the U.S. Are Now Made in China
  21. Exercise Apparel Sales Boom
  22. Nanotechnology Has a Growing Role in Sports Equipment
  23. High-Tech, Nanotech and Smart Fabrics Proliferate

 

Sports business statistics analyzed

The following statistical tables are provided in our research products:
  1. U.S. Sports Industry Overview > (View Sample Data)
  2. Selected U.S. Sports Industry Revenues: 1999-2006
  3. Sports Industry Expenses & Sources of Revenue, U.S.: 2004-2006
  4. U.S. Spectator Sports, Performing Arts & Related Industries, Breakdown of Expenses: 2004-2006
  5. Wholesale Value of Annual Manufacturers' Shipments of Sporting Goods, U.S.: 2006-2007
  6. Estimated Annual Sporting Goods Stores Retail Sales, Inventories & Purchases: 1998-2006
  7. Exports of Sporting & Athletic Equipment, U.S.: 2001-2007
  8. Imports of Sporting & Athletic Equipment, U.S.: 2001-2007
  9. Overview of the Media Contracts of the Four Big Sports
  10. Sports Participation Trends, U.S.: 2000-2007
  11. Sports Industry Employment by Business Type, U.S.: 2002-2007

 

Table of contents for the book version 

A Short Sports Industry Glossary
Introduction
How to use this book
Chapter 1: Major Trends Affecting the Sports Industry

> List Continues
i
1
3
7

Individual data profiles of the Sports Industry for 350 firms are provided in our research products

> View Sample Profile  

24 HOUR FITNESS USA
ABC INC
ACADEMY SPORTS AND OUTDOORS LTD
ACCORDIA GOLF CO LTD
ADIDAS AG

AMER SPORTS CORPORATION
AMER SPORTS CORPORATION
AMERICAN HOCKEY LEAGUE
AMF BOWLING WORLDWIDE INC
> List Continues
 

Overview of Plunkett's Sports Industry coverage

The sports business is a dynamic and growing industry in the U.S., Europe, Asia Pacific and elsewhere. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. In addition, sports and the athletes who play in sports by their nature attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Our new Plunkett’s Sports Industry Almanac and our online Sports Industry Research Center cover these sectors in detail.

Our coverage includes sports business trends analysis and sports industry statistics. We also include a sports business glossary and a listing of sports industry contacts, such as industry associations. Next, we profile hundreds of leading teams, leagues and sports sector companies. Our company profiles include complete business descriptions and up to 27 executives by name and title. Both online and printed versions of Plunkett’s Sports Industry enable you to search, filter and view selected companies and leagues, and then to export selected company contact data, including executive names, either online or via the CD-ROM that is included with the book versions.

The exciting new book and online Research Center cover competitive intelligence, market research and business analysis--everything you need to know about the sports, sporting goods, sports marketing, stadiums, teams, and leagues business, including:

  1. Analysis of sports business trends and markets
  2. Historical sports industry statistics and tables
  3. Profiles of major leagues, such as NFL football, NBA basketball, NHL hockey and MLB baseball
  4. Profiles of leading sporting goods and sports equipment manufacturers, such as Patagonia, Trek and Nike
  5. Profiles of leading sporting goods and sports equipment retailers, such as REI (Recreational Equipment, Inc.) and Sports Authority
  6. Profiles of giant sporting goods and outdoor equipment superstores such as Dick’s Sporting Goods and Cabela’s
  7. Profiles of leading stadiums and stadium managers
  8. A discussion of changes in sports broadcasting, such as sports cable networks (ESPN), pay per view, video on demand (VOD), Internet broadcasting, satellite radio coverage (XM and Sirius) and mobile broadcasting, including advertising opportunities
  9. An analysis of the globalization of the sports industry
  10. An analysis of sports merchandising, endorsements and marketing
  11. And much, much more about the sports, sporting goods, merchandising, teams, stadiums and outdoor equipment business

You'll find a complete overview, industry analysis and market research report in one superb, value-priced package. Our coverage also includes statistical tables, a sports industry glossary, industry contacts and thorough indexes. The corporate profiles section includes our proprietary, in-depth profiles of the 350 leading companies in all facets of the sports industry. This data is available in printed almanac, eBook and online versions. Purchasers of the book or eBook versions may also receive a copy of the company profiles database on CD-ROM at no additional charge.

“The Plunkett series of directories are well known for providing company and industry information on clearly defined subject areas.”

American Reference Books Annual

Key Sports Topics

Sports Teams
Sports Merchandising, Sports Marketing
Sports Broadcasting
Management
Representatives
Agents
Sports Stadiums
Sports Leagues
Franchises

NFL, MLB, NASCAR, NBA
Business Trends
Endorsements
Sporting Goods
Equipment Manufacturing
Marketing and Retailing
Profiles of Leading Teams, Leagues, Manufacturers, Chain Stores and Companies
Executive Mailing Lists on CD-ROM

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