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Industries - Toilet Care

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Sterilized Society: Consumer Attitudes Towards Hygiene & Cleanliness
This report analyzes hygiene and cleanliness attitudes and behaviors impacting food, personal and household care behavior respectively and how FMCG manufacturers can position products more effectively to capitalize
Published 25 December 2008 - Report

Top-Up Shopping: Trends And Behaviors In An Economic Downturn
This report examines the prevalence of top-up shopping and how it fits into the bigger picture of consumers' grocery shopping patterns. It assesses how the current economic climate, and changing consumer priorities, will impact upon top-up purchases.
Published 1 December 2008 - Report

Private Label Shopping Trends in Personal & Household Care
This report analyzes consumer attitudes and behaviors regarding personal and household care private label brand purchases. It explores shoppers' desire for value and their attachment to manufacturer brands in these sectors
Published 13 October 2008 - Report

Consumer Lifestyles, Priorities And Work-Life Balance
This report comprehensively analyzes consumers' daily time use and how this is changing over time. With country-by-country time use data and supporting consumer survey insight from 15 countries, it explores the major implications for FMCG players
Published 24 September 2008 - Report

Clorox Green Works case study: launching green products to encourage growth in stagnant markets
This case study looks at Clorox's launch of the Green Works range, which marked a major departure from its bleach based products. Featuring plant-based cleansers, it marked the first time in 20 years that Clorox had brought a new brand to market.
Published 26 August 2008 - Company Report

Recessionary Consumers & Product Choice
Published 20 June 2008 - Report



The Cult of Celebrity
Published 21 May 2008 - Report


Changing Grocery Shopping Patterns
Published 19 March 2008 - Report

Online Social Networking
Published 19 March 2008 - Report

The Next Step In The Ethical Consumerism Revolution
Published 20 February 2008 - Brief

Premium Company Profile: Church & Dwight Co., Inc.
Published 11 February 2008 - Report


Premium Company Profile: Henkel KGaA
Published 11 December 2007 - Report

Premium Company Profile: The Clorox Company
Published 7 December 2007 - Report




New Developments in Global Consumer Trends
Published 16 April 2007 - Report

Morrisons case study: revamping the image of a tired brand
Published 2 April 2007 - Company Report

Productscan Product Alert - March
Published 22 March 2007 - Brief

Productscan Product Alert - February
Published 1 February 2007 - Brief

Productscan Product Alert - January
Published 1 January 2007 - Brief

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