| GovDelivery Digital Subscription Management |
Typical Email List Software |
| Out-of-the-box solution with no programming required to launch, maintain, and/or add new subscription options; web-based for seamless upgrades to system |
Extensive programming required to launch system and add subscription options; upgrades take valuable time and resources |
| Proprietary Page Watch system automatically monitors changes and proactively generates email alerts to subscribers (or administrators) when content is updated |
Extensive administrative support required; web content managers typically must send email notices manually when website content changes |
| Citizens are empowered with 10 to 40 times more subscription choices located throughout the website. |
One-size-fits-all solution with limited subscription choices in few places on site |
| Single-user profiles make subscription management easy for citizens and administrators |
Citizens often required to sign up to many separate lists rather than maintain a single-user profile |
| 300% to 1,100% more subscribers means more information "pulled" by citizens; increases website usage by 20% to 50% |
Fewer subscription options mean fewer subscribers and return website visits |
| No software or hardware installation and no hidden costs or consulting fees; unlimited training and support |
Software and hardware usually required; additional fees required for setup and support |
