Download the PDFGovDelivery Email and Digital Subscription Management
– Transit Authority Client Case Study
Client: TriMet (OR) (www.trimet.org)
TriMet (OR) looked to GovDelivery® email Subscription Management four years ago to provide an economical and easy-to-implement solution to improve communication with riders. Since then TriMet has sent out nearly two million emails to interested riders.
TRIMET'S NEEDS
- Provide one-on-one communication between TriMet and riders through an email solution.
- Implement a turn key system to immediately provide information to interested riders.
- Use an automated system to leverage internal publishing capabilities and serve the community's high Internet use.
TriMet selected GovDelivery, a web-based solution that monitors websites for content updates and automatically generates email alerts when changes are detected on designated webpages.
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"GovDelivery is a turnkey solution that put us in business right away and improved our customer service."
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- Kim Duncan Executive Director, TriMet |
RESULTS
Since launching GovDelivery in February 2003 TriMet has:
- Signed up more than 17,000 subscribers.
- Sent more than 4 million emails to riders.
- Implemented updates for more than 100 different routes.
- Incorporated nearly 125 specific subscription items including:
- Rider Alerts
- Route Changes
- Emergency Notifications
- Rider Insider Newsletter
GovDelivery, Inc. is the world's leading provider of government-to-citizen email and wireless communication solutions designed specifically for the public sector and is used by organizations worldwide, including the U.S. Departments of Labor, State, Agriculture, and Commerce, U.K. Parliament, Norwich City Council (U.K.), Washington D.C., California Department of Insurance, Oregon Department of Human Services, Macomb County (MI), City of St. Paul (MN), and many more.
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