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Industry insight from Opera

Every month Opera conducts a definitive analysis of the key trends affecting the mobile Web worldwide. We publish these findings as the State of the Mobile Web. Each report provides the most frequently visited sites, key data metrics from Opera Mini and a snapshot of a specific trend chosen by the analysis team that month.

NEW: November 2008

Key trends shaping the rise of the mobile Web in developed countries are examined in the final report of 2008.

HTML | PDF | Press release

Recent reports

About Opera's mobile portfolio

Opera is reinventing the Web for connected devices. Our two mobile products, Opera Mini and Opera Mobile, set the standard for mobile Web browsing on both feature phones and smartphones.

Tens of millions of people have discovered how Opera Mini can revolutionize their mobile Web experience. Not only does Opera Mini deliver the Web faster to your phone, it also displays the page just as it looks in your desktop browser. Opera Zoom gracefully dives into the content for easy reading and interaction. Opera Mini now also includes Opera Link, a free service that synchronizes your bookmarks, Speed Dial and personal bar between all your Web browsers.

Opera Mobile has been repeatedly selected by leading carriers and manufacturers that want to deliver the best Web experience to their customers. Opera Mobile has shipped on more than 100 million mobile phones so far.

About the report & methodology

Information contained in this report is based on aggregated information obtained from Opera Mini servers. The security and privacy of people who use Opera Mini is of paramount importance and we safeguard the trust they give us. Our privacy policy is available here.

The data presented in "Part 1: Growth" represents people who have downloaded Opera Mini. Those numbers do not reflect users of operator pre-installed versions of Opera Mini.

Countries selected for this report are the top 10 Opera Mini countries by usage. Subsequent reports will include updates for these countries as well as different regions around the world.

All content analysis is based on a review of the Top 100 sites ranked according to page views in each country. The designation of sites to specific categories has been done with local content experts who followed Opera's guidelines to characterize each site.

Demographic data was collected from voluntary user surveys that were made available to a random subset of Opera Mini users, via their handsets, in English, Russian, Chinese, German and Polish. Surveys responses were collected between February 2008 and June 2008.

Opera and the mobile world

Opera first developed a mobile browser in 1998. Since then, we've been at the forefront of enabling a full Web experience on mobile phones. In 2005, we released Opera Mini, the first browser that could work on any phone with Java. Regardless of the hardware on the phone, Opera Mini is able to bring the full Web to many millions of people, some who otherwise would not be able to access it.

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Contact

For more information about the State of the Mobile Web report, please contact Tor Odland, +47 24164242.