Media & Public Relations ::

The PR/Media program works closely with over 300 travel writers, editors, broadcasters and other media professionals worldwide.  We provide the latest in technology including high definition video, podcasts, RSS Feeds and an online PR management program that allows us to get information out in a timely and efficient manner.   

We accept unique story ideas and lists of what’s new across Wyoming.  In addition, we send media leads as they become available and provide direct contact with journalists.  Opportunities also exist to host journalists and show them the real Wyoming.   

Another Wyoming Weekend is a popular campaign that highlights tourism related events across the state.  This information is sent weekly and is distributed through tourism partners, regional newspapers and the Cowboy State News Network. Event must be submitted through a Chamber of Commerce, Lodging Tax Board or Convention & Visitors Bureau and processed online.  To receive directions on how to submit your events, please contact Ashley Bruner 307.777.2881 alan.dubberley@visitwyo.gov.

Media and public relations efforts provide a cost benefit for those seeking exposure without paying the high cost of direct advertising.  Contact Chuck Coon at 307.777.2831, chuck.coon@visitwyo.gov or Lori Hogan, 307.777.2889, lori.hogan@visitwyo.gov for additional information on any of our media and public relations efforts.

PR and Media Impact Report YTD 2008
Wyoming Travel & Tourism has partnered with Vocus PR, an online media and public relations software program that manage our PR efforts.  One of the many features includes an advanced analytics package.  We are able to track news clippings world-wide by activity, DMA, media type, outlet and determine ad value. This statewide overview will be conducted quarterly.
PR & Media Impact Report YTD 2008

Crisis Communications Plan
The purpose of the Wyoming Travel and Tourism Crisis Communication Plan is to provide for the accurately, timely, coordinated, appropriate and understandable release of tourism related information to the general public in times of potential and actual crisis and emergency incidents in and/or near Wyoming impacting or having potential to impact the travel and tourism industry. Click here for Crisis Communications Plan.