Agricultural Marketing
CORNELL RESOURCES
Agricultural Marketing and Management Program Work Team (PWT)
This PWT's mission is to give New York's food and agribusinesses a competitive advantage by significantly improving marketing knowledge and general managment capacities and skills.
Cornell Program on Dairy Markets and Policy
The main goals of this program which is in the Department of Applied Economics and Management within the College of Agriculture and Life Sciences, involve: education about economic principles relevant to dairy markets and policy; providing and interpreting market and policy information; assisting and advising industry and policy makers; advancing a broad integrated approach to economic issues confronting the dairy industry.
Dairy Farm Business Summary
This resource which is administered through the Department of Applied Economics and Management, enables producers to analyze their financial situation, set future goals and make sound financial decisions.
Horticultural Business Management and Marketing Program
The Horticultural Business Management and Marketing Program, located in the Department of Applied Economics and Management within the College of Agriculture and Life Sciences, is designed to enhance the competitive position of the New York fruit, wine, vegetable and ornamental horticultural industry through targeted curriculum-driven educational programs.
Greenhouse Horticulture Program
Located in the Department of Horticulture within the College of Agriculture and Life Sciences, this program provides Business and Marketing resources for greenhouse operations.
SMART Marketing Newsletters
Current and relevant information from the Horticultural Business Management and Marketing Program.
NY MarketMaker
An interactive mapping system that locates businesses and markets of agricultural products in New York providing a link between producers and consumers.
RELATED RESOURCES
Pride of New York
Located within the NYS Department of Agriculture and Markets, the Pride of New York program was developed to promote and support the sale of agricultural products grown and food products processed in New York State.
Ag Marketing Service at USDA (AMS)
AMS promotes strategic marketing perspectives that adapt product and marketing practices to issues of today and the future.
Ag Marketing Resource Center
A national resource for producers interested in value-added agriculture.
Food & Agriculture Collaborating through Technology in NY (FACTNY)
FACTNY serves as a collaborative public and private network that shares information to enhance economic opportunities for food, beverage and ag industries in NY by adding value to existing associations.
Nelson Farms
Morrisville State College's Nelson Farms provides entrepreneurial agri-business opportunties and one-stop processing facilities for small scale specialty food processors, farmers , growers and producers in NY.
NYS Farmers' Direct Marketing Association
Their mission is to help farmers improve their direct-marketing skills through education and networking.
NYS Department of Agriculture and Markets
Their mission is to foster a competitive food and agriculture industry that benefits producers and consumers alike. Staff work to promote a viable agricultural industry, foster agricultural environmental stewardship and safeguard the food supply.