Baldwin Local/Regional Food Distribution Project

Posted December 2008

Launched in January 2008, the Baldwin Local/Regional Food Distribution Project aims to develop a regional distribution system that can provide many different kinds of Wisconsin farmers with the means to deliver their products to high-volume markets. During the spring of 2008, we began a series of interviews with a dozen mid-scale growers and distributors as well as many entrepreneurs active in local food distribution networks in Wisconsin and throughout the United States. The interviews sought to identify business models, distribution strategies, best practices and common barriers associated with scaling-up local food distribution. We are currently in the process of synthesizing these case studies, which will soon be available on the CIAS website.

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CIAS in the community

How do we get more local produce in the marketplace?

How do we get more local produce in the marketplace?

On December 8th, CIAS co-hosted a meeting for 50 public and private sector leaders to discuss the opportunities and challenges of fresh produce aggregation and distribution in Wisconsin. This meeting was supported in part by the Baldwin Wisconsin Idea Endowment, a UW-Madison based fund designed to foster public engagement and advance the Wisconsin Idea. The December 8th meeting exemplified the Wisconsin Idea, bringing together university and other public sector advocates and private sector food industry business leaders. The agenda for this meeting was designed to identify and begin addressing the key barriers to greater local food sale in Wisconsin and the upper Midwest. Notes from this meeting will be available shortly. For more information, contact Anne Pfeiffer, 608-890-1905.

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