@Wormlady is our 400th Twitter follower

Posted on November 21st, 2008 - 3:30 PM

About the author: Jeffrey Levy joined EPA in 1993 to help protect the ozone layer. He is now the National Web Content Manager.

Two weeks ago I wrote that we’d hit 300 people following us on Twitter. I invited them to mention us, to see whether our follower count would jump, and promised a follow-up.

Only one person did tweet us, as far as I could find on Twitter search. Thanks, wingy22!

Yet in the past two weeks, we’ve picked up another 100 followers. Six months from 0-300, two weeks from 300-400. Errr … 401 … 402 … umm … wait a sec … 403 … make that 408. Anyway, @wormlady was #400. I put her name in the title because that’s about all that actually shows up in Twitter’s 140-character posts, so I’m hoping she’ll notice her name the next time she logs in.

Anyway, the sudden jump amazes me. Was it as simple as noting we’re on Twitter in a post, as opposed to just having the link on the right?

Let’s try the same thing on Facebook and MySpace. We’re not doing much there yet, but we have big plans, and knowing there’s interest helps. If you want to know when we do get going, friend us on Facebook and MySpace.

How to engage the most people isn’t an idle question. The first time, for example, that we take comments on a regulation via social media, we’ll want to get the biggest bang for the least effort (efficient use of your tax dollars, doncha know).

What do you suggest?

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2 Responses to “@Wormlady is our 400th Twitter follower”

  1. Anna Wilde Says:

    Hi Jeffrey

    social media is a fantastic way to reach leverage many to many conversations and you never know when a message will take off virally and suddenly impact a hugely wider audience than even intended. this is because of the interconnected nature of so many concerns. for instance stewardship of the environment is related tangentially but interconnected directly with health food and preventative medicine due to the correlation of health and environment and food. You never know when a message/post you release will virally take off. Every one that does take off cumulatively expands the reach of subsequent messages. thanks for this topic Anna Wilde

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  2. Jon Alan Says:

    With the ever increasing use of twitter and other such social media sites I think more of the government should take advantage of what they have to offer. It’s great that the epa gets its environmental message out there but other departments of the government could also benefit in it’s use.

    Jon
    http://jonspace.net

    [Reply]

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