Product Development Focus





These special reports highlight advances and advantages of a particular product in the food industry. The focus can be tied to research, product development, benefits, or any other aspect of the product.

American Favorites
Revamped versions of all-American favorites -- ketchup, peanut butter and ice cream –- were the real big hitters at Mintel's product tasting sessions at the 2007 IFT Food Expo.

Whole Grain
Whole-grain launches look strong with global figures having already topped the 975 mark by the end of June 2007.

Global Trends
Several fast-paced presentations from Mintel Global New Products Database covered key trend areas at the 2007 IFT Food Expo.

Brain Health
Launches of food and drink products that claim to boost mental function grew by 60% between 2005 and 2006, and the first five months of 2007 alone have seen nearly as many launches as last year. 

Heart Health
Processed fish, meat and egg products, and breakfast cereals have shown steady global growth in cardiovascular positioning.

Savory and Salty Snacks
Ethnic-inspired flavors remain a popular choice for consumers, with Asian and Latin flavors showing the most significant growth. 

Low-Glycemic Foods
Low-glycemic is making its way around the globe, and some are touting it as the next potential diet craze in the U.S.

Fortification
Fortification has traditionally been used as a means to safeguard consumers against diseases associated with nutritional deficiencies. However, this role is  changing.