Master Florists Association

The Floral Industry Association
for the Bay Area

Who We Are...

The Master Florists Association was incorporated in 1952. The goals of the association are

to promote the sale of flowers and related products
to encourage better business methods and uniform trade practices
to foster friendly relations and cooperation among growers, wholesalers, retailers, educators, and allied tradesmen
and to work closely with state and national floral industry organizations.

Members of the Master Florists Association represent all facets of the industry. Although membership is open to anyone engaged in the floral trade in Northern California, it is primarily a Bay Area association. A president, vice president, and treasurer are elected every two years. There is also a Board of Directors consisting of the officers and other members, which includes retailers, growers, wholesalers, and educators. A full-time executive secretary maintains all records and treasury accounts, and helps to coordinate association activities.

Contact Information