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Contact Info
Centers for Disease Control and Prevention
National Center for Chronic Disease Prevention and Health Promotion
Office on Smoking and Health
Tel: 1-800-CDC-INFO
(1-800-232-4636)
TTY: 1-888-232-6348
E-mail: tobaccoinfo@cdc.gov
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Smokeless…NOT Harmless
Produced in 2002, Smokeless…NOT Harmless is a 5-minute video produced
for the 3rd International Conference on Smokeless Tobacco. The video looks at the many
tactics used to sell smokeless tobacco over the past century.
Video Transcript
With the allure of freedom, ruggedness, and the great outdoors, many brands use the backdrop of western ideology to
increase sales among potential consumers. It worked. By showing people hunting, fishing, and playing sports, the
deceptive practitioners of the marketing machine learned how to reach people of every nationality and gender.
They no longer relied on the addictive nature of tobacco to sell products, but instead struck at the basic
fiber of human nature, the ego. With terms such as bolder, stronger, and tougher, the industry uses psychology
to combat scientific truth about smokeless tobacco.
Page last reviewed 07/30/2008
Page last modified 07/30/2008