Ohio River Valley Farm Marketing Conference

February 19-20, 2008

Location: Holiday Inn & Roberts Convention Centre, 123 Gano Road, Wilimington, OH 45117

Leading agricultural professionals and stakeholders from Kentucky, Ohio, & Indiana have organized the Ohio River Valley Farm Marketing Conference (ORVFMC). The conference offers valuable and affordable presentations, workshops, and discussions, focused on agricultural marketing.

The ORVFMC focus includes:
* assessing and evaluating new market
* opportunities
* market development
* marketing for value-added agriculture

The conference also features general session speakers, breakout sessions and trade show exhibits. Breakout sessions include three tracts that have been developed to guide participants through a variety of topics related to each subject.

THIS EVENT IS CONDUCTED IN COOPERATION WITH: Kentucky Cooperative Extension Service, Ohio State University Extension Service, Purdue Extension Service

Registration brochure (with keynote speaker information, registration information, and more)

TUESDAY, FEBRUARY 19
3 p.m. Hotel Check-in and Conference Registration Open
5:30 p.m. Welcome Reception ( Local Wine & Cheese, Tri-State Product Sampling, Producer/Buyer Panel Discussion, Meet the Product Producers)
8 p.m. Program Adjourns

WEDNESDAY, FEBRUARY 20
7:30 a.m. Registration Open

8 a.m. Breakfast Program (Keynote Speaker: Rick Raque, President of Allied Food Marketers)

9:45 a.m. Breakout Sessions
Tract 1: Local Food Trends
Tract 2: Marketing Your Products
Tract 3: Meat Product Marketing

12:15 p.m. Lunch Program
Consumer Willingness to Pay and Trends in Food: Stan Ernst, The Ohio State University

1:45 p.m. Breakout Sessions, Continued

3:15 p.m. Afternoon Program
Producer Success Story: Sarah Aubrey, Aubrey’s Natural Meats, Elwood, Indiana
Conference Wrap-up and State Basket Giveaway

4:30 p.m. Conference Adjourns
Trade Show Exhibits are available throughout the day and during conference breaks.

WHO SHOULD ATTEND?

Indiana, Kentucky, & Ohio Producers
Agricultural Entrepreneurs
Agricultural Educators
Community Leaders
Local Government Officials
Agricultural Stakeholders

HOTEL INFORMATION

This Event is Proudly Hosted By: Holiday Inn & Roberts Convention Centre
123 Gano Road, Wilmington, Ohio 45177
http://www.robertscentre.com
For Hotel Reservations Call: (800) 654-7036 or (937) 283-3275
Group code: TSM
Deadline for group rate is February 5, 2008.

SPONSORS

Ohio Cooperative Development Center
Ohio State University South Centers
Ohio Department of Agriculture
Ohio USDA Rural Development
Ohio Farm Bureau Federation
Center for Innovative Food Technology
Kentucky Farm Bureau
Kentucky Department of Agriculture
Commodity Growers Cooperative
Kentucky Center for Agriculture
and Rural Development
Kentucky Rural Electric Association
Kentucky Association of Electric Co-ops
Indiana Cooperative Development Center
Indiana Farm Bureau
Indiana USDA Rural Development
Indiana Rural Development Council
Clark County Indiana REMC
Southeastern Indiana REMC

FOR MORE INFORMATION

For more conference information contact:
Tom Snyder, (740) 289-2071 ext 220, snyder.11@osu.edu or Joy Bauman, (740) 289-2071 ext 111, jbauman@ag.osu.edu