Thought Starters for Promotional Activities
- Convene a kickoff press conference for Motorcycle Awareness Month by holding a small motorcycle road rally that starts at one location and finishes at the state Capitol, city hall, shopping mall, motorcycle dealership, etc. to showcase the “Comparta la vía con las motocicletas” message;
- Promote Motorcycle Awareness Month by holding “washouts” at local restaurants, shopping malls, etc. where bikers quickly wash motorists’ windshields (free of charge!) and handout safety tip cards to encourage drivers to
"start seeing motorcycles clearly;" - Set up an information booth at a county fair, school fair, shopping mall, etc. featuring motorcycles and bikers on-hand to give out safety tip cards and “Comparta la vía con las motocicletas” stickers to other motorists;
- Stage a photo op of surviving family members/fellow bikers of motorcyclists killed in traffic crashes. Take the large photos and a wrecked motorcycle to schools, malls, town squares, etc. to help dramatize the issue;
- Park a mangled motorcycle in the middle of a mall, town square, any busy place, etc. with a sign that reads “Comparta la vía con las motocicletas” with Motorcycles;
- Create a partnership with a local motorcycle dealership to host a public open house where safety information can be shared with the general public.