Understanding Privacy Laws
It is becoming commonplace for companies, particularly online businesses, to post privacy policies that describe how consumers' personal information is collected, used, shared, and secured. While not required by law, creating a privacy policy is important if you want people to buy your products, particularly if you involved in e-commerce. A privacy policy is not just lip service to your customers. You need to make sure your business follows the policy by implementing reasonable security measures to protect your customer's data. Failure to follow your business' own privacy policy can result in costly legal fees.
Using its authority under The Federal Trade Commission Act, which prohibits unfair or deceptive practices, the Federal Trade Commission (FTC), enforces companies' privacy policies about how they collect, use and secure consumers' personal information. The FTC provides the following resources the help you develop privacy policies that take reasonable steps to secure your customer' data:
- Federal Trade Commission : Privacy Initiatives
This comprehensive guide to privacy laws explains the importance protecting and securing personal information. It includes guidance for businesses, which explains how to comply with privacy laws, including the Fair Credit Reporting Act, Gramm-Leach-Bliley Act, and the Children's Online Privacy Protection Act. - Protection Personal Information : A Guide for Businesses
Practical advice for protecting and securing sensitive, personal information.
- E-Commerce Guide
Small business guide to regulations governing online businesses - Pre-Employment Checks
Explains the use of personal information used in background screening - Computer Security
Free online course on risk management and cyber security
- Donald Clark
Secretary
Office of General Counsel
Phone: 202-326-2514
TTY/TTD: 866-653-4261
Email: dclark@ftc.gov - Christian White
General Counsel for Legal Counsel
Office of General Counsel
Phone: 202-326-2476
TTY/TTD: 866-653-4261
Email: cwhite@ftc.gov