Welcome to The American Riviera
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Welcome to the American Riviera®...Where Life Itself is a Fine Art
Santa Barbara. Sun-drenched, relaxed and nestled seductively between Los Angeles and San Francisco. Sample the world-class hotels and resorts and delectable restaurants that tempt even the well-seasoned traveler. Check out our event calendar and discover plenty of things to do. From State Street and the Santa Ynez Mountains to the Channel Islands and the wine country, Santa Barbara is one of America's best-kept secrets.