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FOR NIH STAFF


Draft Agenda

9:00 - 9:10: WELCOME AND INTRODUCTION

John T. Burklow
Associate Director for Communications and Public Liaison
Office of Communications and Public Liaison, OD


9:10 - 10:30: SESSION 1: THE FUTURE OF HEALTH COMMUNICATION PLANNING AND EVALUATION

KEYNOTE

Vicki Freimuth, Ph.D.
Professor
Department of Speech Communication, University of Georgia


PANEL

The Heart Truth
Terry Long
Senior Manager for Communications
Office of Prevention, Education, and Control, NHLBI

Small Steps. Big Rewards. Prevent type 2 Diabetes.
Joanne Gallivan, M.S., R.D.
Director
National Diabetes Education Program
Office of Communications and Public Liaison, NIDDK

Media-Smart Youth
Jill Center, M.P.H.

Public Health Advisor
Public Information and Communications Branch, NICHD



10:30 - 10:45: BREAK


10:45 - 11:45: CONCURRENT BREAKOUT SESSIONS



SESSION 2A: THE ART OF COMMUNICATING SCIENCE TO THE PUBLIC - Room E1/E2


MODERATOR


Marin P. Allen, Ph.D.
Deputy Associate Director for Communications and Public Liaison
Office of Communications and Public Liaison, OD


PANEL

Ira Dreyfuss
Office of the Assistant Secretary for Public Affairs
Office of the Secretary
Department of Health and Human Services

Leslie Fink
Section Head, Media & Public Information
Office of Legislative and Public Affairs
National Science Foundation

Christopher Wanjek, M.S.
Freelance Health & Science Reporter
Author: Bad Medicine & Food at Work

Alison Davis, Ph.D.
Freelance Science Writer and Editor

SESSION 2B: SOCIAL MARKETING IN PRACTICE - Room F1/F2


MODERATOR

John McGrath, Ph.D.
Chief
Public Information and Communications Branch, NICHD


SPEAKER

R. Craig Lefebvre, Ph.D.
Independent Consultant
Lefebvre Consulting Group


PANEL

HIV Vaccine Communications Campaign
Matthew Murguía, M.Pub.Aff.

Director
Office of Program Operations and Scientific Information, Division of AIDS, NIAID

National Eye Health Education Program
Rosemary Janiszewski, M.S., CHES

Deputy Director
Office of Communication, Health Education, and Public Liaison, NEI

Know Stroke
Marian Emr
Director
Office of Communications and Public Liaison, NINDS

Margo Warren
Chief, Public Liaison Section
Office of Communications and Public Liaison, NINDS

11:45 - 12:45: LUNCH ON YOUR OWN


12:45 - 2:00: SESSION 3
: TRANSLATING CLINICAL RESEARCH RESULTS TO IMPROVE HEALTH

MODERATOR

Elizabeth H. Singer, M.S.
Director
Office of Communications and Public Liaison, NIDDK


SPEAKER

John R. Finnegan, Ph.D.
Interim Dean
School of Public Health, University of Minnesota


PANEL

Janet Brown, R.N., M.S.N., M.P.H.
Clinical Trials Manager
Albert Einstein College of Medicine

Jon Kerner, Ph.D.
Deputy Director for Research Dissemination & Diffusion
Division of Cancer Control and Population Sciences, NCI

2:00 – 3:30 SESSION 4: ONDCP’S ANTI-DRUG MEDIA CAMPAIGN AND NIH HEALTH COMMUNICATION SHOWCASE

MODERATOR

Judith A. Stein, M.A.

Associate Director for Communication, Health Education, and Public Liaison, NEI

SPEAKER

Teens, Drugs and the Media: The National Youth Anti-Drug Media Campaign
Robert W. Denniston, M.A.
Director
National Youth Anti-Drug Media Campaign

White House Office of National Drug Control Policy (ONDCP)


SHOWCASE PRESENTERS

ROOM A

1. The National Library of Medicine Exhibition Program
Patricia Tuohy
Head of the Exhibition Program
History of Medicine Division, NLM

2. National Kidney Disease Education Program
Elisa Gladstone, M.P.H.
Associate Director
National Kidney Disease Education Program, NIDDK

3. HIV Vaccine Communications Campaign
Matthew Murguía, M.Pub.Aff.
Director
Office of Program Operations and Scientific Information, Division of AIDS, NIAID

4. Claritas Lifestyle Clusters and Targeted Communications
Anne Lubenow, M.P.H.
Acting Associate Director
Office of Communications Coordination
Office of Communications, NCI

Margaret M. Farrell, M.P.H., R.D.
Office of Communications Coordination
Office of Communications, NCI

5. The Health Partnership Program (HPP)
Nicole M. Schuett
Bilingual Writer-Editor
Office of Communications and Public Liaison, NIAMS

6. Cancer Clinical Trials Education
Sona Thakkar, M.A.
Public Health Consultant
Office of Education and Special Initiatives , NCI

Andrea Denicoff, R.N., M.S., C.A.N.P.
Senior Program Manager
Office of Education and Special Initiatives , NCI

Laura Boyle, M.P.H.
Technical Writer Consultant
Office of Education and Special Initiatives , NCI

ROOM C1/C2

7. Real Men. Real Depression.
Jennifer Loukissas, M.P.P
RMRD Campaign Outreach Coordinator
Office of Communications, NIMH

Daisy Whittemore
RMRD Campaign Manager
Office of Communications, NIMH

8. People, Science, and Heart Health: NHLBI’s Programs Across Cultures - Poster 1

Matilde Alvardo, R.N., M.S.N.
Coordinator Minority Health Education and Outreach
Office of Prevention, Education, and Control, NHLBI

Rachel Tracy M.P.H., CHES
Public Health Advisor
Office of Prevention, Education, and Control, NHLBI


9. People, Science, and Heart Health: NHLBI’s Programs Across Cultures - Poster 2
Lenee Simon, M.P.H.
Community Health Specialist
Office of Prevention, Education, and Control, NHLBI

Violet Ryo-Hwa Woo, M.S., M.P.H.
Public Health Advisor
Office of Prevention, Education, and Control, NHLBI

10. VISION Public Information Network
Jean Horrigan
Senior Communications Officer
NEI

Judith A. Stein, M.A.

Associate Director for Communication, Health Education, and Public Liaison, NEI

11. Weight-control Information Network (WIN)
Leslie Curtis, M.A.
Director
Weight-control Information Network (WIN)
Office of Communications and Public Liaison, NIDDK


12. NIHSeniorHealth

Stephanie Dailey, M.A.
Educational Research Specialist
Office of Communications and Public Liaison, NIA

Adam Glazer, M.S.L.S.
Systems Librarian
Library Operations/Public Services Division, NLM

13. Back to Sleep Minority Outreach
Andrea Furia
Writer-Editor
Public Information and Communications Branch, NICHD


3:30 - 4:45: SESSION 5:
MINORITY DEMOGRAPHIC TREDNS/EFFECTIVELY COMMUNICATING WITH MINORITY AUDIENCES BY USING AND UNDERSTANDING AUDIENCE TRENDS

MODERATOR

Sara L. Alden, M.A.

Information Development Specialist
Office of Communications and Public Liaison, OD


SPEAKER

Larry Hugick

Chairman
Princeton Survey Research Associates, Intl.


PANEL

Amelie Ramirez, Dr.P.H.
Professor of Medicine
Baylor College of Medicine

Alexis Williams, M.P.H., CHES
Specialist, Faith Based Initiatives
National 5 a Day for Better Health Program, NCI

Linda Burhansstipanov, M.S.P.H., Dr.P.H., CHES
President/Executive Director
Native American Cancer Initiative, Inc.


CLOSING REMARKS


John T. Burklow
Associate Director for Communications and Public Liaison
Office of Communications and Public Liaison
, OD

 

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