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NIDA Home > Drugs of Abuse/Related Topics > Public Service Announcements

Public Service Announcements

Ongoing Media Campaigns

Learn the Link - Drugs and HIV



More than 40 million people are living with HIV worldwide, including 5 million new cases in 2005 alone.

The "Learn the Link" campaign connects you to information about the link between drug abuse and HIV infection. It contains information specifically created for young people and for parents and teachers, with links to our latest research findings and news updates.
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Launched - November 2005
Keep Your Body Healthy - Game Plan



"Game Plan" is the latest installment in our "Keep Your Body Healthy" campaign.

With an increase in use in anabolic steroids among America's youth, "Game Plan" seeks to encourage young men and women to work with what nature has provided and not "cheat" by using steroids and thereby exposing themselves to the negative side-effects associated with these drugs.
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Launched - February 2002
Relaunched - June 2005


Previous Media Campaigns

Keep Your Body Healthy - Jack & Jill

Adolescents and other young adults who use drugs and alcohol often take risks that endanger their health and the health of others. One of the most harmful risks is that of engaging in risky sexual activities. These spots focus on the connection between drug abuse and contracting HIV/AIDS.
>> More information

Launched - November 2001
Illustration of Book Cover with Jack and Jill Title



Keep Your Brain Healthy

This series of PSAs uses scientific data as the basis for explaining the effects of drug use on the brain. Our messages also encourage parents to talk to their children about the dangers of drugs.
>> More information

Launched - October 2000



Media Campaign Post Cards

These postcards, produced by NIDA, focus on the dangers related to the abuse of specific types of drugs and the dangers of drug addiction in general.
>> More information

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