Look Who's Powered by Convio
Here are just a few of the organizations that are successfully increasing online donations, executing email fundraising campaigns, managing volunteer fundraising events, and motivating constituents through Convio's Internet software and services:
Animal Welfare
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- 82% year-over-year online average fundraising growth since 2004
- 126% increase in online fundraising since 2006
- converted 5% of all new website registrants to donors within their first 12 months
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- Increased online donations more than five fold within the first year with Convio
- Grew email address database by approximately 50%
- Online event registration increased by 30%
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- Grew email roster from 1,800 to 20,000
- Average 900 new online registrants every month
- Raised more than $800,000 online from January through mid-November 2005
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Arts & Cultural
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- Added more than 200,000 new registrants with email addresses
- Daily registration rate peaked at more than 700 users per day
- Improved value of website content including interactive components such as blogs and downloads
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- Grew email roster from 5,000 to 12,000
- Raised $121,000 online in 2003
- 88% of newsletter recipients renewed membership
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Disaster & International Relief
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- Raised more than $130 million online
- Launched over 15 local chapter sites and 500 corporate giving sites
- Delivered more than 72 million emails
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- Reduced time spent on data synchronization by almost half
- One integrated system reduced manual processing of events, donations and purchases
- Standardized data transfers between Convio and Blackbaud's The Raiser's Edge
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- Raised $40,000 in online donations from "Fill America's Fridge" 2007 campaign
- Grew its email list by nearly 10%
- Increased online revenue by 40% from fiscal years 2005 to 2007
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Environmental
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- Received $1 million in donations online during FY07
- "The Great Turtle Race" campaign attracted 50,000 new constituents within a two week period and garnered extensive media coverage
- Grew email addresses from 4,000 to more than 100,000 in two years (an increase of 2400%+)
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- Grew email list by 20 percent and increased monthly website visitation by 26 percent
- Paid for its three year technology investment with funds raised online in the first year alone
- Learned strategic planning and online marketing best practices in order to replicate programs in the future
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Faith-Based
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- Raised $45,000 online in the last two weeks of 2006
- Raised a total of $331,000 online in 2007 — well over double the amount raised online in 2006
- Grew its house file by 365% (from 1,426 to 5,218 email addresses)
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- Grew email list more than 143 percent in six months
- Raised more than $1 million online in seven months
- Cut costs in half for donation processing
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- 100% growth of email roster in 2004
- Localized more than 30 regional email newsletters
- Raised more than $1.4 million online in one year
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- Conversion rates averaging 10%
- Grew the organization's email list from 15,000 to 77,000 in three and a half years
- Increased online revenue from $35,000 to more than $1 million per year
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- Increased number of email addresses from 13 to over 4,600 in just over two years
- Realized a 116% increase in revenue from year one to year two
- Attracted young donors by approaching website as an integral marketing and communications tool
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- Increased online donations 65 percent in first six months
- Increased online registered users more than 150 percent
- Paid three-year projected costs of Convio in three months
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Health
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- Generated over $34 million in online revenue
- Increase online revenue to $11 million, exceeding fundraising goal by $3 million
- Engaged over 82,500 advocates who have generated over 857,000 messages
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- Increased email address file by 14 fold since 2002
- Increased online revenue 15 fold since 2002
- Now collects 25 percent of dues revenue online
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- Significant increase in website visitors and online donations
- Automated tasks that were highly manual in the past
- Established regular email communications with donors
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- Grew housefile from 2,000 to 6,000 emails addresses in 2 years
- Launched successful, rapid-fire advocacy campaign with high open and click-thru rates to support Colon-Prostate Treatment Act
- Automatic data synchronization reduced process from 10-15 hours per week to 30 minutes
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- Grew email address file by more than 3,000 in about 18 months
- Able to communicate with constituents immediately
- Uses offline data to help target online donor programs and appeals
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- Online registrations doubled in the first year and continue to increase
- Online pledge dollars increased about 1000% in two years
- Total expenses in 2007 were 19% of total online revenue, with Race expenses at an all-time low of 15%
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- 250% growth in monthly website visitors
- 43% increase in educational materials distributed
- 46% increase in clinic directory
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- Increased online revenue 170% in first year of using Convio
- Increased total gifts by 41%, grew average gift size by $3.27 via "Memorial Day Quiz" email campaign
- Grew email list to 1.2 million
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- Increased online monthly donations from $2,000 to $10,000
- Doubled email file in just over 12 months
- Unique website visitors have increased from 8,000 to 20,000+
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Higher Education
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- Generated $1.3 million in membership dues and donations
- Managed more than 135 paid and unpaid events online
- Delivered nearly 140,000 letters and emails to elected officials, successfully opposing a state bill
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- Raised $285,000 online in FY 2008 (a $100,000 increase from FY 2007)
- Had a ten-fold increase in profile updates during a one year period
- Registered more than 500 people online for regional events tied to the foundation's capital campaign
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- Grew email roster from 3,500 to 13,000
- Sent more than 325,000 individual emails
- Processed $5,300 in online ticket sales and reservations
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- Email communications have a unified look and feel, regardless of which department sends the message.
- Better constituent experience through rationalized emails and improved personalization.
- First email solicitation sent using Convio had an open rate of 20%, a click-thru rate of 10% and resulted in 40 gifts within the first hour.
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Hospitals
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- Raised $582,000 online during FY2007, including $80,000 through TeamRaiser
- Increased online donations to as much as $130,000 per month
- Empower event organizers and participants to fundraise effectively online
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Human & Social Services
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- Generated more than $944,000 in 2008, a 64% increase, since 2006
- Streamlined communications with volunteers and donors
- Grew house file by 115%
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- Increased online giving from just over $32,000 in FY03 to more than $168,000 in FY07
- Grew email list from 4,000 in 2005 to 32,000 in 2007
- Launching new cross-departmental initiatives
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- Within a year, grew email list by 240%
- Ten times as many new subscribers each month
- Campaigns resulting in 8% Tell-a-Friend recruitment rate
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- More than 50x growth of email roster
- Average 1,200 new website registrants per month
- 100+ websites with consistent branding and design
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- Grew online constituency by 700% in two years
- Achieved a 398% growth rate in newsletter signups
- Raised $50,000 from the Paul Anderson Cycling Challenge, $30,000 of which was donated online
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- Grew email list from 326 addresses to more than 60,000 in 5 years
- Increased the number of Child Safety Kits ordered from about 17,000/year to 100,000+
- More than 600 people registered within 48 hours for eVolunteer recruitment campaign
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- Drove participation in "The Walk for Hunger," increasing online donations almost 200%
- Increased web traffic during Walk season by more than 50%
- Email open rates rose as high as 51%
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- Raised over $73,000 online within the first 10 months with Convio
- Increased email addresses from 150 to 1,800 in 12 months
- One staff member manages all online marketing, worked with a Convio Interactive Consultant to devise strategy
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- Increased overall online revenues by approximately 61% since using Convio
- Increased online gifts by 347% in 2007
- Generated an average online gift of $288.90 compared to average offline gift of $83
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- Improved event attendance by up to 80%
- Doubled online donations within six months of using Convio
- Grew email file by more than 30% in less than a year
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Issue Advocacy
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- Increased average gift size by two times
- Drove 9,000 new registrations in 2006 with online contests
- Email address file now more than 75 percent under the age of 30
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- Launched first fundraising and advocacy campaigns within two weeks
- Created of three interactive websites, composed of more than 3,500 pages
- "Hands Off Our Coast" campaigns: 200,000 letters sent to U.S. Senators, raised $9,000
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- More than doubled email list; considerably improved email deliverability rates
- Letter edit rates for advocacy campaigns reached up to 43%
- Simultaneously execute and track multiple fundraising campaigns
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Public Broadcasting
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- Nearly doubled list of email addresses
- 150% growth in online donations in 2003
- Raised 10 times more online than Convio cost
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- Grew online housefile by more than 400% to nearly 50,000 active email addresses
- Increased online revenue by over 400% through file building, campaign integration and multi-channel approaches
- Since 2001, raised more than $1.9 million online, accounting for 13% of total annual revenue
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