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ckEpiphany

Wait, Blago's approval rate BEFORE this scandal....was 13%? Oy, what a mess. Sorry Illinois/Nation.
@mariosundar: I just loved him so in The Truman Show...which was far more drama than comedy.
@DrewMcLellan: So weird. I cannot see past "Cat's" comment.
@DrewMcLellan: Did my comment not show up on your blog? Sorry. Too bad.
@bennomatic: Yeah, my point was that I took the sugar shortcut (instead of kickin' the habit like a responsible person). Me = bad.
@brharrison: Agree completely. A lot of biz's will give it their best shot, but it takes being "in it" to understand so much of it ;-)
... too hot (non-disclosure/authentic) or too cold (stupid sales pitches). They have to be just right. Goldilocks would be proud.
One thing we're finding out is just what a "tough" medium this is to market within. It's like the "just right" medium. Campaigns can't be
@mariosundar: I think ppl need COMEDY right now. And most films are very heavy-duty drama.
@livepath: Bless their hearts, they were trying. But sooooooo sales pitchy. Had to watch a vid on her car garage. Silly marketers.
@BethHarte: OMG, we just wrote the same thing (hadn't read yours yet). Yep, that's what they think. Silly marketers.
@BethHarte: Like, if you're gonna go to all that work, make it less pitchy. I guess pretty girl + video + blog = "way cool!" in their minds.
@BethHarte: I do want to know (for objectivity) if the campaign has scored for them. Not even creative scripting after all that work tho.
@BethHarte: I like it when characters from TV will blog. That's fun and obvious. And I love what the Mad Men tweeps did all on their own ;-)
@BethHarte: It was really painful. Agree they needed to disclose. But it was one loooooooooong sales pitch. I think they were trying.
@DrewMcLellan: Actually me and my cat on video are pretty good. But my face gets scratched up by her. Oh the pain I go through for my art.
@DrewMclellan: Did my comment not load? I don't see it. Sorry.
@BethHarte: Yeah, they should have disclosed. But I found it super-duper sales pitch obvious. And he made me watch car garage vids ;-)
@DrewMcLellan: I'm going to make you watch videos about cats--at least they're more interesting than car garages! (Love you, pal) Good post!
@DrewMcLellan: Hey pal, thanks for having me go watch sales pitch videos about, um, car garages and brownstones ;-). Good post/question.
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