FOR IMMEDIATE RELEASE
October 29, 1997
Release # 98-018
Company Phone Number: (619)
282-6692 CPSC Consumer Hotline: (800) 638-2772
CPSC Media Contact: Nychelle Fleming, (301) 504-7063
CPSC, Novi Kids Announce Recall of Halloween Bounce Balls
WASHINGTON, D.C. - In cooperation with the U.S. Consumer
Product Safety Commission (CPSC), Novi Kids Inc. of San
Diego, Calif., is voluntarily recalling about 40,000
packages of Halloween Bounce Balls sold exclusively at
Target stores. The balls present a serious choking hazard to
young children, which can result in death.
A sticker on the package suggests the balls are "GREAT
for FAVORS and TRICK or TREATS!" If used as Halloween
treats, the balls could be given to children under 3 years
old. Small balls marketed to young children are banned by
the Federal Hazardous Substances Act.
CPSC and Novi Kids Inc. are not aware of any deaths or
injuries involving this toy. This recall is being conducted
to prevent the possibility of injury.
The Bounce Balls are collections of eight multicolored
rubber balls that measure 1 inch in diameter. They are
packaged in a clear plastic tray with a cardboard backing.
The package backing also is multicolored, and contains
various Halloween images, including jack-o'-lanterns and
ghosts.
Target stores nationwide sold the packages of balls beginning
October 4, 1997, for about $2.
Consumers should take these balls away from young
children immediately, and return them to the Target store
where purchased for a refund. For more information,
consumers should call Novi Kids Inc. collect at (619)
282-6692 between 9 a.m. and 4 p.m. PST Monday through
Friday, or write to the company at 10222 San Diego Mission
Road, San Diego, CA 92108.
