2002 NAICS Definitions
516 Internet Publishing and Broadcasting

516 Internet Publishing and Broadcasting

Industries in the Internet Publishing and Broadcasting subsector group establishments that publish and/or broadcast content exclusively for the Internet. The unique combination of text, audio, video, and interactive features present in informational or cultural products on the Internet justifies the separation of Internet publishers and broadcasters from more traditional publishers included in subsector 511, Publishing Industries (except Internet) and subsector 515, Broadcasting (except Internet).

5161 Internet Publishing and Broadcasting

51611 Internet Publishing and Broadcasting

See industry description for 516110 below.

516110 Internet Publishing and Broadcasting

This industry comprises establishments engaged in publishing and/or broadcasting content on the Internet exclusively. These establishments do not provide traditional (non-Internet) versions of the content that they publish or broadcast. Establishments in this industry provide textual, audio, and/or video content of general or specific interest on the Internet.

Cross-References. Establishments primarily engaged in--

• Providing Internet access, known as Internet Service Providers--are classified in U.S. Industry 518111, Internet Service Providers;
• Providing both Internet publishing and other print or electronic (e.g., CD-ROM, diskette) editions in the same establishment or using proprietary networks to distribute content--are classified in Subsector 511, Publishing Industries (except Internet) based on the materials produced;
• Operating web search portals--are classified in U.S. Industry 518112, Web Search Portals;
• Providing streaming services on content owned by others--are classified in Industry 518210, Data Processing, Hosting, and Related Services;
• Wholesaling goods on the Internet--are classified in Sector 42, Wholesale Trade;
• Retailing goods on the Internet--are classified in Sector 44-45, Retail Trade; and
• Operating stock brokerages, travel reservation systems, purchasing services, and similar activities using the Internet rather than traditional methods--are classified with the more traditional establishments providing these services.

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2002 NAICS to 1997 NAICS

2002 NAICS to 1987 SIC

1997 Economic Census

Bridge Between 1997 NAICS and SIC

2002 NAICS	1997 NAICS	1987 SIC	Corresponding Index Entries
516110	511120	2741	Advertising periodical publishers, exclusively on Internet
516110	511120	2721	Agricultural magazine and periodical publishers, exclusively on Internet
516110	511130	2731	Almanac publishers, exclusively on Internet
516110	511199	2741	Art publishers, exclusively on Internet
516110	511199	2741	Atlas publishers, exclusively on Internet
516110	511130	2731	Book publishers, exclusively on Internet
516110	514199	8999	Broadcasting exclusively on Internet, audio
516110	514199	8999	Broadcasting exclusively on Internet, video
516110	511140	2741	Business directory publishers, exclusively on Internet
516110	511199	2741	Calendar publishers, exclusively on Internet
516110	511140	2741	Catalog of collections publishers, exclusively on Internet
516110	511199	2741	Children's coloring book publishers, exclusively on Internet
516110	511120	2721	Comic book publishers, exclusively on Internet
516110	511199	2741	Diary and time scheduler publishers, exclusively on Internet
516110	511130	2731	Dictionary publishers, exclusively on Internet
516110	511140	2741	Directory publishers, exclusively on Internet
516110	511199	2741	Discount coupon book publishers, exclusively on Internet
516110	511140		Electronic directory publishers, exclusively on Internet
516110	511130	2731	Encyclopedia publishers, exclusively on Internet
516110	514199	8999	Entertainment sites, Internet
516110	511130	2731	Fiction book publishers, exclusively on Internet
516110	511120	2721	Financial magazine and periodical publishers, exclusively on Internet
516110	514199	8999	Game sites, Internet
516110	511191	2771	Greeting card publishers, exclusively on Internet
516110	511199	2741	Guide, street map, publishers, exclusively on Internet
516110	511130	8999	Internet book publishers
516110	514199	8999	Internet broadcasting
516110	511120	2721	Internet comic book publishing
516110	514199	8999	Internet entertainment sites
516110	514199	8999	Internet game sites
516110	511120	2721	Internet magazine publishing
516110	511110	8999	Internet news publishers
516110	511120	2721	Internet newsletter publishing
516110	511110	2711	Internet newspaper publishing
516110	511120	8999	Internet periodical publishers
516110	514199	8999	Internet radio stations
516110	514199	8999	Internet sports sites
516110	514199	8999	Internet video broadcast sites
516110	511120	2721	Juvenile magazine and periodical publishers, exclusively on Internet
516110	511120	2721	Magazine publishers, exclusively on Internet
516110	511199	2741	Map publishers, exclusively on Internet
516110	511120	2721	Medical journal and periodical publishers, exclusively on Internet
516110	511120	2721	Newsletter publishers, exclusively on Internet
516110	511110	2711	Newspaper publishing, exclusively on Internet
516110	511130	2731	Nonfiction book publishers, exclusively on Internet
516110	511130	2731	Pamphlet publishers, exclusively on Internet
516110	511199	2741	Pattern and plan (e.g., clothing patterns) publishers, exclusively on Internet
516110	511120	2721	Periodical publishers, exclusively on Internet
516110	511199	2741	Postcard publishers, exclusively on Internet
516110	511199	2741	Poster publishers, exclusively on Internet
516110	511130	2731	Professional book publishers, exclusively on Internet
516110	511120	2721	Professional magazine and periodical publishers, exclusively on Internet
516110	511191	2771	Publishers, Internet greeting card
516110	511199	2741	Publishers, Internet map
516110	511199	2741	Publishers, Internet racing form
516110	511199	2741	Racetrack program publishers, exclusively on Internet
516110	511199	2741	Racing form publishers, exclusively on Internet
516110	511120	2721	Radio guide publishers, exclusively on Internet
516110	511120	2721	Radio schedule publishers, exclusively on Internet
516110	511130	2731	Religious book publishers, exclusively on Internet
516110	511120	2721	Religious magazine and periodical publishers, exclusively on Internet
516110	511120	2721	Scholarly journal publishers, exclusively on Internet
516110	511120	2721	Scholastic magazine and periodical publishers, exclusively on Internet
516110	511130	2731	School book publishers, exclusively on Internet
516110	511130	2731	School textbook publishers, exclusively on Internet
516110	511120	2721	Scientific journal and periodical publishers, exclusively on Internet
516110	514199	8999	Special interest portals (e.g., parents sharing information about child rearing,
516110	511199	2741	Street map and guide publishers, exclusively on Internet
516110	511120	2721	Technical magazine and periodical publishers, exclusively on Internet
516110	511130	2741	Technical manual publishers, exclusively on Internet
516110	511140	2741	Telephone directory publishers, exclusively on Internet
516110	511120	2721	Television guide publishers, exclusively on Internet
516110	511120	2721	Trade journal publishers, exclusively on Internet
516110	511120	2721	Trade magazine and periodical publishers, exclusively on Internet
516110	511130	2731	Travel guide book publishers, exclusively on Internet
516110	511130	2731	University press publishers, exclusively on Internet
516110	514199	8999	Video broadcasting, exclusively on Internet
516110	514199	8999	Web broadcasting
516110	514199	8999	Web communities (except web search portals)
516110	511199	2741	Yearbook (e.g., high school, college, university) publishers, exclusively on Inte

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