Photo: Petra Hitachi
Petra Hitachi exhibits at the International Air Conditioning Heating Refrigeration Exhibition in Anaheim, California.
“In addition to helping us improve our ability to research and analyze data, [USAID] has trained us to anticipate the questions and the needs of the business community, and has given us the ability to be both proactive and self-reliant.” - Anna Maria Salameh, specialist at the FTA Unit
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Initiative
USAID’s economic development project responded to this need by creating the TIJARA Coalition, a partnership of business associations, government agencies, and private companies. The coalition was created to promote the JUSFTA and to provide businesses with the tools they need to boost their exports to the United States. USAID provided guidance and funding to create TIJARA, and generate support among the business community for the process.
USAID then provided world-class training to the coalition and individual members to build their capacity to collect, analyze, and disseminate information about the JUSFTA to the public through seminars, help desks, and websites. In particular, the program helped create and train the FTA Unit which is the component of TIJARA that coordinates trainings for members and responds to inquiries about the JUSFTA.
Results
Jordanian businesses have embraced the JUSFTA and are developing strong relationships with the U.S. market. In 2002, the first full year that the JUSFTA was in force, the total value of exports to the U.S.
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