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Rocky Mountain Power

Partner of the Year — Energy Efficient Program Delivery
Rocky Mountain Power
Salt Lake City, Utah

Rocky Mountain Power, which operates in Pacificorp's Utah electricity service territory, launched its ENERGY STAR New Homes program in 2005. Rocky Mountain Power is receiving ENERGY STAR recognition for achieving outstanding results in a short time through well-designed efforts. The company's 2007 accomplishments include:

  • Achieving nearly 18 percent ENERGY STAR market penetration in Salt Lake City, representing over 3 million kWh of energy savings.
  • Experiencing exponential growth, from 15 to 100 builders and from 1 to 7 home energy raters in a 2 year span.
  • Implementing a comprehensive consumer outreach campaign including TV and radio advertising, as well as theater, transit, and billboard advertising.