CPSC Welcomes High-Tech Toy Testing Equipment from McDonald's and RAM Consulting Equipment to Help CPSC Evaluate Toy Dangers and Prevent Injuries

Press Release # 01-055

Transcript


(View of person standing in front of cart with something in hand) It's the consumer product equivalent of a crash-test dummy. (close-up of mannequin head and machine) This new mannequin actually breathes just like the average ten-month old baby.

(View of man speaking) "What this model will allow us to determine is whether a particular product by virtue of its shape, its binding, and size and how it interacts with the child's face, whether it can present a suffocation hazard."

(Close-up of doll and machine) CPSC got the new doll from McDonald's. The fast food chain will also be using the doll (close-up of another machine reading: "14.5; Right Lung Internal Pressure") to test the safety of (view of person holding doll on cart) their popular happy meal toys. (view of 3D image) Also included in the package is a new 3D computerized virtual child that will help test for choking hazards.

(View of CPSC Hearing Room and Chairman Ann Brown at podium) CPSC unveiled the new high-tech testing equipment (view of two people showing equipment) developed RAM Consulting today.

(CPSC Chairman Ann Brown speaking:) "It is the most advanced equipment of its kind in the world. This state-of-the-art equipment will enable CPSC to take children's product evaluation into the 21st century. It will help us save lives and prevent injuries."

(Gentleman speaking) "This life-saving technology represents more than 20 years of research and millions of dollars in investment to help make toys safer for children."

(Another gentleman speaking) "This innovative technology also helps manufacturers design safety into their products before those products reach store shelves. Therefore keeping unsafe toys out of the hands of our children."

(View of small child with something in his mouth) CPSC says choking and suffocation are (view of baby sitting on the floor next to a kitchen cabinet) two of the biggest hazards for children under three years old. (view of child with toys in hand and one near her mouth) Last year alone, CPSC recalled products, (view of children playing at a table) most of them, children's products. (View of a screen showing a graph) CPSC will also be getting three other (view of equipment) parts of new testing equipment (view of a doll going down a slide that is on a table, there is a laptop computer at the end of the slide) in the next year. (equipment being described is shown) A simulated baby jaw will test whether a toy can come apart when a child chews it. (view of doll being put up against a cord that is tied to both ends of a crib) A strangulation tester that will measure the force put on a child's neck (far view of child with toy in hand and an adult knelt down in front of the child) and a bio-mechanical model that will test whether a toy can come apart (close-up view of toy coming apart in child's hands) in the hands of a child.

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