 WaterSense
2008 Partners of the Year
Promotional Partner of the Year:
The Saving Water Partnership
 In
2000, Seattle Public Utilities and 17 other local utilities formed
the Saving Water Partnership to promote efficient water use in Seattle
and King County, Washington. In 2007, the Saving Water Partnership
incorporated WaterSense labeled products and outreach into its local
water-efficiency campaign through public service announcements,
outreach to plumbers, and public events.
To demonstrate the flushing power of WaterSense labeled toilets,
the Saving Water Partnership staged "The Great Flush-Off,"
where representatives from the Partnership and EPA flushed ping
pong balls and potatoes. These efforts resulted in increased customer
traffic and inquiries about WaterSense labeled toilets at participating
retailers, as well as increased replacement of old, water-guzzling
toilets through the Saving Water Partnership's multi-family residence
toilet replacement program.
Manufacturer Partner of the Year:
Kohler Co.
 Plumbing
manufacturer Kohler has been making efficient plumbing fixtures
since the late 1980s. Today, Kohler is still on the cutting edge
of water-efficient technology, having earned the WaterSense label
for numerous models of high-efficiency toilets.
Kohler has greatly contributed to building the WaterSense "buzz"
through its active promotion of WaterSense labeled products on the
trade show circuit, on its Web site, and through noteworthy publicity
events, including the Charmin Holiday Restrooms in New York City's
Times Square. In partnership with Procter & Gamble, Kohler provided
20 WaterSense labeled toilets in luxurious portable restrooms strategically
placed for shoppers in one of Manhattan's busiest areas during the
2007 holiday season. As a result, an estimated half-million visitors
in Times Square experienced firsthand the high-performing, water-efficient
WaterSense labeled toilets.
Retailer/Distributor Partner of the Year:
Ferguson
 Ferguson
is one of the country's largest wholesale distributors of plumbing
supplies, which means its potential for promoting water efficiency
nationwide is enormous. In 2007, Ferguson decided partnering with
WaterSense was a natural step, as it had already developed water-efficient
plumbing fixtures for its private label PROFLO product line. That
same year, Ferguson went on to sell thousands of WaterSense labeled
toilets to contractors, plumbers, builders, and a rising number
of homeowners and remodelers.
To help drive consumer traffic toward water-efficient fixtures,
the company uses point of purchase displays and has made an effort
to work with municipalities to stay abreast of rebate programs.
With remarkable speed, Ferguson has educated its staff of 22,000
associates in 1,400 service centers located in all 50 states about
the benefits of water efficiency and WaterSense labeled products.
Both Ferguson's customers and the nation's water
resources benefit from this water-efficiency know-how.
Irrigation Partner of the Year:
Timothy Malooly
 Timothy
Malooly has worked as a practitioner in the irrigation industry
for 26 years and is president of two Minnesota-based irrigation
firms: Irrigation Consultants & Control, Inc., an irrigation
design, consulting and technology company, and Irrigation By Design,
Inc., an irrigation installation and service company.
These companies have been responsible for design and/or installation
of water-efficient irrigation systems for a variety of projects,
including the first residential project to receive Platinum certification
from the U.S. Green Building Council's Leadership in Energy and
Environmental Design (LEED) program, Russia's Grizzly Coast exhibit
at the Minnesota Zoological Garden, and master-planned community
projects such as the Spirit of Brandtjen Farm in Lakeville, Minnesota.
Malooly holds three different WaterSense labeled certifications
offered by the Irrigation Association and hires and promotes professionals
who obtain certification. Malooly speaks about water-efficient irrigation
practices, applied technologies, and the importance of EPA WaterSense
partnership at functions across the country.
This information is also available as a PDF document: WaterSense
2008 Partners of the Year (PDF) (2 pp, 837K, About PDF)
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